Marketplace Growth & Engagement Manager

DiDi Global; Ciudad de México; Hybrid; MXN 420,000 - 620,000; Full time

Job summary

DiDi Global is seeking a data/ops-minded professional to own and execute engagement strategies, drive loyalty, and grow market share. You will conduct data analysis, build dashboards, and develop scalable initiatives to improve efficiency.

Collaborating with marketing, product, and user research, you will enhance the user experience and contribute to the Marketplace team's success in a hybrid working setup.

Qualifications

• Analytical background in engineering, economics or similar.
• Willingness to learn SQL for data analysis.
• Strong communication and self-motivation.

Responsibilities

• Own and execute strategies to improve engagement, loyalty, retention and market share.
• Analyze data and build dashboards to understand day-to-day user behavior.
• Develop scalable initiatives to improve efficiency.
• Collaborate with marketing, product, user research and others to enhance user experience.

Skills

Analytical mindset

Data analysis

Self-motivated

Clear communicator

English & Spanish

Education

Engineering, Economics or analytics background

Tools

SQL

Job description

DiDi Global is seeking a data/ops-minded professional to own and execute engagement strategies, drive loyalty, and grow market share. You will conduct data analysis, build dashboards, and develop scalable initiatives to improve efficiency.

Collaborating with marketing, product, and user research, you will enhance the user experience and contribute to the Marketplace team's success in a hybrid working setup.