Marketing Ops Analyst — AI & Automation

Glia; México; Presencial; MXN 860.289 - 1.204.404; Jornada completa

Descripción de la vacante

Glia, located in Mexico, is seeking a Marketing Operations specialist to manage marketing tools and drive automation in processes. The candidate will work closely with revenue operations, ensuring seamless data transfer between platforms.

Key responsibilities include overseeing vendor management, building reports, and enhancing marketing effectiveness through AI. A strong background in B2B SaaS and proficiency in tools like Marketo and Salesforce are vital.

Formación

• Experience in marketing ops, preferably in a B2B SaaS environment.
• Hands-on experience running marketing platforms like Marketo and CRM systems like Salesforce.
• Ability to manage and test marketing tools effectively.
• Strong data capabilities and experience in using AI tools.

Responsabilidades

• Manage and optimize marketing tools including data synchronization.
• Oversee vendor management and tool lifecycle.
• Automate workflows and maintain campaign reporting.

Conocimientos

Marketing operations experience

B2B SaaS knowledge

Hands-on experience with Marketo

Experience with Salesforce

Data management skills

AI tool proficiency

Strong communication skills

Familiarity with data tools

Herramientas

Marketo

Salesforce

Google Analytics

ZoomInfo

Tableau

SQL

Descripción del empleo

Glia, located in Mexico, is seeking a Marketing Operations specialist to manage marketing tools and drive automation in processes. The candidate will work closely with revenue operations, ensuring seamless data transfer between platforms.

Key responsibilities include overseeing vendor management, building reports, and enhancing marketing effectiveness through AI. A strong background in B2B SaaS and proficiency in tools like Marketo and Salesforce are vital.