Marketing Intelligence & AI Automation Lead

Scopely; Ciudad de México; Híbrido; MXN 900.000 - 1.300.000; Jornada completa

Descripción de la vacante

Scopely is seeking a Marketing Intelligence & AI Automation Manager to join our Creative Intelligence team in Mexico City on a hybrid basis. You will automate recurring reporting, perform competitive analysis, and generate insights that drive marketing decisions across our game portfolio.

The role requires expertise in AI tools, data querying, Looker/BI environments, and cross-functional collaboration with Marketing Analytics and nontechnical stakeholders.

Formación

• Experience using AI tools such as Codex or Claude to build reports, automations, agents, or internal workflows.
• Experience connecting to and querying data using SQL, APIs, MCP connections, or similar methods.
• Familiarity with Looker, data schemas, and business intelligence environments.
• Experience translating marketing performance or competitive data into clear insights and actionable recommendations.
• Strong analytical and business judgment, including the ability to validate AI-generated outputs and recognize what the data may be missing.
• Comfortable working independently through ambiguity and proactively identifying problems and opportunities.
• Creative, curious, and resourceful, with a focus on developing practical, scalable solutions.
• Strong cross-functional communication skills and the ability to partner effectively with Marketing Analytics and nontechnical stakeholders.

Responsabilidades

• Marketing Intelligence and Reporting: automate monthly performance reporting, competitive analysis, and benchmarking using AI tools.
• Data Access, Partnership, and Quality Assurance: connect to and query internal/external data sources and ensure data quality for insights.
• AI Automation and Enablement: identify AI/automation opportunities, build scalable workflows, and document practical guidance for the team.

Conocimientos

Codex/Claude

SQL

APIs

Looker MCP

BI environments

Data storytelling

Stakeholder partnering

Cross-functional comms

Herramientas

Codex

Claude

Looker MCP

Big Data

Descripción del empleo

Scopely is seeking a Marketing Intelligence & AI Automation Manager to join our Creative Intelligence team in Mexico City on a hybrid basis. You will automate recurring reporting, perform competitive analysis, and generate insights that drive marketing decisions across our game portfolio.

The role requires expertise in AI tools, data querying, Looker/BI environments, and cross-functional collaboration with Marketing Analytics and nontechnical stakeholders.