Marketing Analytics Specialist — Sales Insights

Alcon; Ciudad de México; Híbrido; MXN 360.000 - 600.000; Tempo integral

Resumo da vaga

Alcon in Mexico City is seeking a Marketing Analyst to turn sales, customer, and market data into insights that drive commercial decisions. You will partner with Sales, Marketing, Finance, IT, and Data & Analytics to gather requirements and translate business needs into analytical solutions.

You will develop dashboards, KPIs, forecasts, and market sizing analyses, and support planning, product launches, ROI measurement, and territory analysis.

Qualificações

• Bachelor's degree or equivalent in related field.
• 2-4 years of relevant experience in marketing analytics or related areas.
• Strong English communication with stakeholders.
• Proficient SQL to query data from a data warehouse.
• Advanced Excel skills and large dataset analysis.

Responsabilidades

• Analyze sales, customer, market data to identify trends and risks.
• Develop reports, dashboards, KPIs, forecasts, and market sizing analyses.
• Collaborate with stakeholders to translate questions into data needs.
• Support commercial initiatives including quarterly reviews and planning.
• Partner with cross-functional teams for data integration and quality improvements.

Conhecimentos

SQL

Excel

English communication

Analytical reasoning

Team collaboration

Formação

Bachelor's degree

Ferramentas

Alteryx

Tableau

Descrição da vaga

Alcon in Mexico City is seeking a Marketing Analyst to turn sales, customer, and market data into insights that drive commercial decisions. You will partner with Sales, Marketing, Finance, IT, and Data & Analytics to gather requirements and translate business needs into analytical solutions.

You will develop dashboards, KPIs, forecasts, and market sizing analyses, and support planning, product launches, ROI measurement, and territory analysis.