Jefe de Desarrollo de Nuevos Mercados

Placements24; Torreón; Hybrid; MXN 1,200,000 - 2,100,000; Full time

Benefits offered by this job

Health insurance

Remote work

Performance bonuses

Professional growth

Job summary

Placements24 is seeking a Head of New Market Development to spearhead expansion into untapped territories from a fully remote base. Based in Torreón, Coahuila, MX, the role works flexibly from anywhere with strategic oversight of market entry in Latin America and beyond.

You will identify markets, develop entry plans, build partnerships, and lead cross-functional teams to drive revenue growth. A background in international business, strong negotiation, and fluency in Spanish and English are

Qualifications

• Bachelor degree in international business or related field.
• MBA is highly desirable.
• Minimum 7 years in international business development or global expansion.
• Experience identifying new markets, especially in Latin America or other regions.
• Strong market research, competitive analysis, and strategic planning.

Responsibilities

• Identify new markets for expansion using market research.
• Develop market entry strategies with business models and GTM plans.
• Build relationships with partners, distributors and influencers.
• Negotiate agreements with new partners and suppliers.
• Oversee launches of products and services in new markets.
• Monitor market performance and regulatory changes.
• Collaborate with marketing, sales and product teams.
• Manage the budget for market development initiatives.
• Report progress and key metrics to senior management.
• Adapt strategies to local cultural nuances.

Skills

Market entry strategies

Negotiation & deals

Strategic planning

Cross-cultural communication

Budgeting & forecasting

Leadership

Education

Bachelor's degree in International Business, Marketing, Economics, or related field

MBA (desirable)

Tools

CRM software

Job description

About the Role

Our client is looking for a dynamic and results-oriented Head of New Market Development to spearhead expansion efforts into untapped territories. This senior management position is based in Torreón, Coahuila, MX , but the role is fully remote, offering the flexibility to work from anywhere. The ideal candidate will possess a deep understanding of market entry strategies, international business development, and cross-cultural communication. You will be responsible for identifying promising new markets, conducting feasibility studies, developing market entry plans, and building strong relationships with local partners and stakeholders. This role requires a strategic thinker with a proven ability to drive revenue growth and establish a strong market presence in new regions. You will work closely with the executive team to align market development initiatives with the company's overall growth objectives. This is an exciting opportunity to shape the global footprint of our client.

Key Responsibilities

• Identify and evaluate potential new markets for business expansion, conducting thorough market research and feasibility studies.
• Develop comprehensive market entry strategies, including business models, pricing, and go-to-market plans.
• Build and nurture relationships with potential partners, distributors, and key influencers in target markets.
• Negotiate and finalize agreements with new partners and suppliers.
• Oversee the launch of new products and services in identified markets, ensuring successful adoption.
• Monitor market performance, competitive activities, and regulatory changes in expansion territories.
• Collaborate with internal teams (marketing, sales, product development) to ensure successful market penetration.
• Manage the budget for new market development initiatives.
• Provide regular reports to senior management on market development progress and key metrics.
• Adapt strategies to local cultural nuances and business practices.

Requirements

• Bachelor's degree in International Business, Marketing, Economics, or a related field.
• An MBA is highly desirable.
• Minimum of 7 years of experience in international business development, market entry, or global expansion roles.
• Proven success in identifying and developing new markets, particularly in Latin America and/or other international regions.
• Strong understanding of market research methodologies, competitive analysis, and strategic planning.
• Excellent negotiation, communication, and interpersonal skills, with the ability to build rapport across different cultures.
• Experience in managing budgets and forecasting revenue for new ventures.
• Proficiency in CRM software and other business development tools.
• Fluency in Spanish and English is required; additional languages are a plus.
• Ability to work independently and manage multiple projects simultaneously in a remote setting.
• Demonstrated leadership potential and a proactive, entrepreneurial mindset.

Benefits

This is a fully remote position, offering the ultimate flexibility. Our client provides a highly competitive salary, performance-based bonuses, excellent health insurance, and significant opportunities for professional growth. Join a forward-thinking company and play a pivotal role in its international expansion. The successful candidate will have the autonomy to shape new market strategies from the ground up.