Immunology Commercial Leader: Brand & Sales Strategy

AbbVie Inc.; Ciudad de México; Vor Ort; MXN 900.000 - 1.400.000; Vollzeit

Zusammenfassung

AbbVie Inc. in Mexico City is seeking a Marketing and Sales Leader to guide the core products franchise, shaping the brand strategy, and driving in-field execution.

You will develop and deliver patient-centric campaigns, manage budgets, and ensure compliance with AbbVie policies and regulatory requirements. Lead cross-functional teams, align short-term sales with long-term brand goals, and translate insights into action that improves patient outcomes.

Qualifikationen

• Bachelor's Degree or equivalent required.
• Advanced degree or previous sales/marketing experience required.
• MBA and biotech/pharmaceutical exposure preferred.

Aufgaben

• Lead core strategic, financial and business planning for the brand, including budget management.
• Head the Integrated Brand Team to develop and execute an omnichannel brand strategy.
• Own tactical programs and cross-functional promotion materials with in-field teams.
• Develop brand positioning, customer segmentation and market evolution insights for strategic decisions.
• Create the sales strategy and execution plan for the field-based team to meet targets.
• Drive sales performance KPIs while managing approved budgets.
• Coach and develop the Sales Team and optimize Sales Force KPIs.
• Coordinate cross-functional In-Field Teams and maintain market intelligence flow.
• Ensure district priorities align with national brand strategy.

Kenntnisse

Strategic thinking

Cross-functional leadership

Communication

Decision making

Team leadership

Market insights

English proficiency

Ausbildung

Bachelor's degree or equivalent

Advanced degree or MBA

Jobbeschreibung

AbbVie Inc. in Mexico City is seeking a Marketing and Sales Leader to guide the core products franchise, shaping the brand strategy, and driving in-field execution.

You will develop and deliver patient-centric campaigns, manage budgets, and ensure compliance with AbbVie policies and regulatory requirements. Lead cross-functional teams, align short-term sales with long-term brand goals, and translate insights into action that improves patient outcomes.