Hybrid Channel Marketing Manager – Partner Growth

Geotab; Ciudad de México; Hybrid; MXN 900,000 - 1,200,000; Full time

Benefits offered by this job

Flex working arrangements

Home office reimbursement program

Baby bonus & parental leave top up

Online learning and networking

Electric vehicle purchase incentive

Medical and dental benefits

Retirement savings program

Job summary

Geotab is seeking a Channel Marketing Manager to drive channel lifecycle marketing with major market partners. You will collaborate with Marketing and Sales to set targets, develop joint plans, and manage budgets while ensuring alignment with Geotab’s products and partner programs.

The role requires 5+ years in channel marketing or related fields, a marketing or business degree, and strong data-driven decision-making across cross-functional teams.

Qualifications

• Minimum of 5+ years managing commercial and marketing relationships with Telecom Wireless Carriers / Fortune 500 accounts.
• Bachelor’s degree in Marketing, Business Administration, Commerce, Sales or related field.
• Ability to devise effective channel strategies aligned with overall marketing and business objectives, market trends and competitive landscape.

Responsibilities

• Set and achieve business targets with Marketing and Sales leadership.
• Develop joint channel marketing plans that support sell-in and sell-through targets.
• Lead go-to-market planning and marketing across merchandising, tools, training, media, digital and events.
• Build and grow relationships to influence partner mindshare and ROI.
• Manage budgets and report on marketing program performance.

Skills

Channel lifecycle marketing strategy

Relationship management

Go-to-market planning

Budget management

Cross-functional collaboration

Marketing data analysis

Education

Bachelor’s degree in Marketing/Business

Job description

Geotab is seeking a Channel Marketing Manager to drive channel lifecycle marketing with major market partners. You will collaborate with Marketing and Sales to set targets, develop joint plans, and manage budgets while ensuring alignment with Geotab’s products and partner programs.

The role requires 5+ years in channel marketing or related fields, a marketing or business degree, and strong data-driven decision-making across cross-functional teams.