Household Panel Insights Strategist – Client Growth

SmartRecruiters, Inc.; Ciudad de México; Hybrid; MXN 450,000 - 750,000; Full time

Benefits offered by this job

Flexible working environment

Volunteer time off

Job summary

NIQ is seeking a Consumer & Household Panel Insights professional to develop client accounts through analytical insights and in-depth data analysis. You will identify opportunities, generate strategic recommendations, and ensure client satisfaction aligned with NIQ’s objectives.

You will collaborate on translating complex data into actionable client presentations, leveraging advanced KPIs and analytics across NielsenIQ solutions. Strong English and MS Office skills are essential.

Qualifications

• Bachelor's degree or Engineering in Management, Marketing, Commercial or Industrial Engineering, or related.
• 2-4 years of experience in mass consumption, consulting companies, Retailers, or related.
• Advanced English; strong MS Office skills (Excel & PowerPoint).
• Experience analyzing and interpreting Household Panel data and KPIs (penetration, frequency, spend, loyalty).

Responsibilities

• Analyze and interpret Household Panel KPIs to identify consumer behavior trends, category dynamics, and growth opportunities for clients.
• Develop strategic recommendations based on household panel insights, including penetration, purchase frequency, spend, loyalty, and shopper demographics.
• Translate complex consumer and market data into actionable business insights and clear client presentations.
• Support clients in understanding changes in shopper behavior and market performance through panel-based analysis.
• Integrate Household Panel data with other NielsenIQ solutions to provide a holistic view of market and consumer performance.
• Proactively identify business opportunities and potential risks by monitoring consumer trends and panel indicators.

Skills

Analytical thinking

Sales skills

Communication skills

Advanced English

Presentation skills

Consumer insights

Education

Bachelor's degree or Engineering in Management, Marketing, Commercial or Industrial Engineering, or related

Tools

Microsoft Office

Excel

PowerPoint

Job description

NIQ is seeking a Consumer & Household Panel Insights professional to develop client accounts through analytical insights and in-depth data analysis. You will identify opportunities, generate strategic recommendations, and ensure client satisfaction aligned with NIQ’s objectives.

You will collaborate on translating complex data into actionable client presentations, leveraging advanced KPIs and analytics across NielsenIQ solutions. Strong English and MS Office skills are essential.