Growth Director, FinTech Marketing (Mexico)

PT Talenta Eksekutif Asia; Monterrey; On-site; MXN 2,000,000 - 3,200,000; Full time

Job summary

Confidential client in Mexico seeks a Director of Marketing to guide the overall marketing strategy, brand development, and growth initiatives for the local market. You will oversee integrated campaigns, marketing operations, agency partnerships, and cross-functional leadership to align with global objectives.

The role requires deep fintech marketing experience, strong leadership, and the ability to drive performance across digital channels, brand management, and regulatory compliance.

Qualifications

• Minimum 8–10 years of progressive marketing experience, including senior leadership or director-level responsibilities.
• Experience leading integrated marketing strategies across channels in fintech or digital financial services is highly preferred.
• Professional English proficiency is mandatory.

Responsibilities

• Develop and execute the overall marketing strategy, brand positioning, and growth roadmap for the Mexico market.

Skills

Brand management

Integrated marketing

Performance marketing

Digital marketing

Social media

Influencer marketing

Customer acquisition

Strategic planning

English proficiency

Education

Bachelor's degree in Marketing or related field

Job description

Confidential client in Mexico seeks a Director of Marketing to guide the overall marketing strategy, brand development, and growth initiatives for the local market. You will oversee integrated campaigns, marketing operations, agency partnerships, and cross-functional leadership to align with global objectives.

The role requires deep fintech marketing experience, strong leadership, and the ability to drive performance across digital channels, brand management, and regulatory compliance.