CDMX Marketing & Sales Director – FinTech Growth

Accorhotel; Tlaquepaque; On-site; MXN 1,800,000 - 3,000,000; Full time

Job summary

Confidential client in Mexico City is seeking a Marketing Director to steer the overall strategy, brand development, and customer acquisition for the Mexican market. You will report to the Board and align local plans with global objectives, overseeing campaigns, operations, and partnerships.

The role demands 8–10 years of progressive marketing leadership, deep digital and brand expertise, and strong stakeholder management skills. On-site in CDMX, with fintech/regulatory context preferred.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, Economics, or related discipline.
• 8–10 years of progressive marketing experience with senior leadership responsibilities.
• Experience leading integrated marketing strategies, brand development, and growth initiatives.
• Professional English proficiency is mandatory.

Responsibilities

• Develop and execute the overall marketing strategy, brand positioning, and growth roadmap for the Mexico market.
• Lead integrated campaigns across digital marketing, social media, PR, partnerships, and performance channels.
• Identify market opportunities, consumer trends, and competitive insights to support expansion.
• Build and mentor a high-performing marketing organization with clear KPIs.
• Manage relationships with agencies, media partners, and strategic marketing partners.
• Monitor performance, budgets, ROI, and ensure alignment with global strategies.
• Collaborate with executive leadership, product, operations, and regional teams.
• Ensure compliance with financial advertising regulations in Mexico.

Skills

Marketing leadership

Digital marketing

Brand management

Performance marketing

Customer acquisition

Cross-functional leadership

Strategic planning

Stakeholder management

Executive communication

Education

Bachelor's degree in Marketing/Business/Communications/Economics

Job description

Confidential client in Mexico City is seeking a Marketing Director to steer the overall strategy, brand development, and customer acquisition for the Mexican market. You will report to the Board and align local plans with global objectives, overseeing campaigns, operations, and partnerships.

The role demands 8–10 years of progressive marketing leadership, deep digital and brand expertise, and strong stakeholder management skills. On-site in CDMX, with fintech/regulatory context preferred.