Especialista Remoto en Marketing Digital para E-commerce

Placements24; Toluca; Hybrid; MXN 360.000 - 720.000; Vollzeit

Benefits dieser Stelle

Fully remote

Annual performance bonus

Health, dental, and vision insurance

Home office stipend

Professional development

Zusammenfassung

Placements24 is seeking a proactive Especialista Remoto en Marketing Digital to drive online growth for a global ecommerce brand. The role emphasizes social media, paid advertising, and SEO in a remote-first environment.

The ideal candidate has 4+ years in digital marketing, strong analytics, and proven success in paid campaigns and SEO strategies. Fluency in Spanish and English is required along with the ability to work independently from anywhere.

Qualifikationen

• 4+ years of proven digital marketing experience, with ecommerce focus.
• Strong proficiency in analytics, SEO, paid ads, and content optimization.
• Excellent communication in Spanish and English, with remote-work discipline.

Aufgaben

• Develop and execute digital marketing strategies to boost online visibility and ecommerce conversions.
• Manage and optimize paid campaigns (Google Ads, social ads) to meet KPIs and ROI.
• Create SEO-optimized content for website, blog, and social media.
• Implement and refine SEO strategies to improve organic rankings and traffic.
• Analyze analytics to derive actionable insights and drive improvements.
• Manage social channels to foster engagement and brand loyalty.
• Conduct market research and competitive analysis for trends.
• Collaborate with remote teams across marketing, sales, and product.

Kenntnisse

Digital marketing

Analytics

SEO

Paid advertising

Remote work

Ausbildung

Bachelor's degree in Marketing

Tools

Google Analytics

Google Ads

Facebook Business Manager

SEMrush

Ahrefs

Jobbeschreibung

About the Role

Our client, a thriving international e-commerce company, is seeking a highly skilled and proactive Especialista Remoto en Marketing Digital to drive online growth and engagement. This role is fully remote, offering unparalleled flexibility and the opportunity to work from anywhere. You will be responsible for conceptualizing, implementing, and optimizing digital marketing campaigns across various channels, with a strong emphasis on social media, paid advertising, and SEO to boost e-commerce sales. The ideal candidate possesses a comprehensive understanding of digital marketing best practices, a data-driven mindset, and a proven ability to achieve measurable results in a remote setting. This is a significant opportunity to contribute to a global brand and advance your career in a remote-first environment.

Key Responsibilities

• Develop and execute innovative digital marketing strategies to enhance online visibility, drive qualified traffic, and increase e-commerce conversions.
• Manage and optimize paid advertising campaigns (Google Ads, social media ads) to achieve targeted KPIs and ROI.
• Create compelling and SEO-optimized content for the website, blog, and social media platforms.
• Implement and refine SEO strategies to improve organic search rankings and drive sustained traffic.
• Analyze website analytics and campaign performance data to generate actionable insights and recommendations for continuous improvement.
• Manage social media channels, fostering community engagement and brand loyalty through creative content and timely interactions.
• Conduct market research and competitor analysis to identify emerging trends and opportunities.
• Collaborate effectively with remote team members across different departments (marketing, sales, product development).
• Stay current with the latest digital marketing tools, technologies, and industry best practices.

Requirements

• Bachelor's degree in Marketing, Digital Media, Business Administration, or a related field.
• Minimum of 4 years of proven experience in digital marketing, with a strong focus on e-commerce and online advertising.
• Demonstrable success in managing paid advertising campaigns and implementing effective SEO strategies.
• Proficiency with web analytics tools (e.g., Google Analytics), Google Ads, Facebook Business Manager, and SEO tools (e.g., SEMrush, Ahrefs).
• Excellent written and verbal communication skills in Spanish and English.
• Strong analytical skills with the ability to interpret data and make informed decisions.
• Self-motivated, organized, and able to work independently with minimal supervision in a remote setup.
• Experience with content management systems (CMS) and email marketing platforms is a plus.
• Proven ability to manage multiple projects and meet deadlines.

Benefits

• Competitive salary package.
• Fully remote work arrangement, offering global flexibility.
• Opportunities for significant professional growth and career advancement.
• Comprehensive health, dental, and vision insurance.
• Annual performance bonuses.
• Allowance for home office setup and professional development.