Data Scientist, Media Analytics & Insights

Quad/Graphics; Ciudad de México; Híbrido; MXN 260.000 - 420.000; Jornada completa

Descripción de la vacante

Quad/ Graphics, Mexico City, seeks a Data Scientist to advance the Insights and Analytics team. You will develop models, cleanse and prepare data, and translate results into client-ready recommendations to optimize media campaigns.

Responsibilities include building predictive and explanatory models, analyzing performance metrics, and collaborating with media planners and data engineers to elevate campaign outcomes.

Formación

• Bachelor's degree in Data Science, Statistics, Computer Science, Mathematics, or related field; Master's preferred.
• 1–3 years of experience in data science or analytics, focusing on media effectiveness or marketing analytics.
• Proven ability to build and deploy predictive, explanatory, or decomposition models.

Responsabilidades

• Model Execution: Load, run, and refine statistical and ML models to improve media effectiveness.
• Data Analysis: Analyze media performance data, trends, and ROI to inform strategy.
• Insights Generation: Translate findings into actionable insights and client-ready reports.
• Collaboration: Work with cross-functional teams to align data insights with media strategy.
• Continuous Improvement: Propose and implement enhancements to models and methods.

Conocimientos

Python

R

Pandas

NumPy

Scikit-learn

TensorFlow

Bayesian methods

Optimization

Simulation

Data visualization

Educación

Bachelor's in Data Science

Master's degree preferred

Herramientas

SQL

Tableau

Power BI

Descripción del empleo

Quad/ Graphics, Mexico City, seeks a Data Scientist to advance the Insights and Analytics team. You will develop models, cleanse and prepare data, and translate results into client-ready recommendations to optimize media campaigns.

Responsibilities include building predictive and explanatory models, analyzing performance metrics, and collaborating with media planners and data engineers to elevate campaign outcomes.