Senior Data Scientist — Insights-Driven Product & Marketing

Coursera; Ciudad de México; Hybrid; MXN 960,000 - 1,200,000; Full time

Job summary

Coursera is hiring a Senior Data Scientist in Mexico City to shape both marketing and product strategies through data-driven insights. You will lead instrumentation, pipelines, and advanced analytics to drive engagement and optimize learning experiences.

Ideal candidates have 6–9 years of experience, strong SQL/Python, stats, and experience building dashboards. The role emphasizes collaboration with cross-functional teams and effective communication across stakeholders.

Qualifications

• Proven ability to turn data into actionable product insights.
• Experience with SQL and Python for data analysis.
• Strong statistics, inference, and A/B testing skills.
• Experience building dashboards with Tableau/Power BI/Looker.
• Ability to work with cross-functional teams and communicate effectively.
• GenAI tooling experience a plus.

Responsibilities

• Collaborate with marketing and product teams to define KPIs and assess impact of efforts on goals.
• Design instrumentation strategies for accurate tracking of user interactions and data collection.
• Develop and maintain data pipelines to ensure seamless data flow for analysis.
• Analyze user behavior to provide actionable insights for product improvements.
• Build and automate relevant KPIs to monitor business performance.
• Conduct A/B testing and experimentation to optimize features and UX.
• Perform advanced analytics to uncover trends guiding product decisions.
• Analyze user feedback and survey data to gain insights and identify improvements.
• Create interactive dashboards and reports to visualize data for stakeholders.
• Leverage statistical analysis and predictive modeling to inform roadmaps.

Skills

SQL

Python

Pandas

NumPy

A/B testing

GenAI tooling

Communication

Cross-functional collaboration

Data storytelling

Education

Bachelor’s or Master’s degree in CS/Engineering/Statistics

Tools

Airflow

Databricks

Looker

Amplitude

Job description

Coursera is hiring a Senior Data Scientist in Mexico City to shape both marketing and product strategies through data-driven insights. You will lead instrumentation, pipelines, and advanced analytics to drive engagement and optimize learning experiences.

Ideal candidates have 6–9 years of experience, strong SQL/Python, stats, and experience building dashboards. The role emphasizes collaboration with cross-functional teams and effective communication across stakeholders.