Commercial Planning Analyst (CPG)

Capgemini; Aguascalientes; Híbrido; MXN 420.000 - 660.000; Jornada completa

Descripción de la vacante

Capgemini in Mexico is seeking a Commercial Planning Analyst (CPG) to drive category growth through demand forecasting, market analysis, assortment optimization, and strategic recommendations. You will analyze data from Nielsen, IRI, and POS systems, develop planograms, and collaborate with Sales, Marketing, Supply Chain, and Finance to align initiatives with business goals.

The ideal candidate has 3–5 years of experience in CPG analytics, advanced English, and strong Excel skills to deliver

Formación

• Bachelor's degree in Business Administration, Marketing, Finance, Data Analytics, or a related field.
• 3 to 5 years of experience in Category Management, Category Planning, Sales Operations, Commercial Analytics, Insights, or Finance within the CPG industry.
• Advanced English proficiency.
• Experience working with market data and retail measurement tools such as Nielsen, IRI, and POS reporting.
• Advanced Excel and strong analytical capabilities.

Responsabilidades

• Support category planning activities, including demand forecasting, planogram development, and SKU optimization.
• Analyze market and performance data from sources such as Nielsen, IRI, POS systems, and competitive intelligence platforms to identify trends and growth opportunities.
• Generate actionable insights to improve product assortment, pricing strategies, and promotional effectiveness.
• Partner closely with Sales, Marketing, Supply Chain, and Finance teams to ensure category strategies align with business objectives.
• Monitor and report category performance through key metrics including sales, margin, market share, and profitability.
• Develop recommendations to drive continuous improvement and sustainable category growth.

Conocimientos

Analytical skills

Problem solving

Cross-functional collaboration

Attention to detail

Educación

Bachelor's degree in Business Administration, Marketing, Finance, Data Analytics, or a related field

Herramientas

Excel

Nielsen

IRI

POS reporting

Descripción del empleo

Overview

Commercial Planning Analyst (CPG)Are you passionate about transforming data into business decisions? Join our team as a Commercial Planning Analyst (CPG) where you'll play a key role in driving category growth through demand forecasting, market analysis, assortment optimization, and strategic recommendations.

Key Responsibilities

• Support category planning activities, including demand forecasting, planogram development, and SKU optimization.
• Analyze market and performance data from sources such as Nielsen, IRI, POS systems, and competitive intelligence platforms to identify trends and growth opportunities.
• Generate actionable insights to improve product assortment, pricing strategies, and promotional effectiveness.
• Partner closely with Sales, Marketing, Supply Chain, and Finance teams to ensure category strategies align with business objectives.
• Monitor and report category performance through key metrics including sales, margin, market share, and profitability.
• Develop recommendations to drive continuous improvement and sustainable category growth.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Finance, Data Analytics, or a related field.
• 3 to 5 years of experience in Category Management, Category Planning, Sales Operations, Commercial Analytics, Insights, or Finance within the Consumer Packaged Goods (CPG) industry.
• Advanced English proficiency.
• Experience working with market data and retail measurement tools such as Nielsen, IRI, and POS reporting.
• Advanced Excel and strong analytical capabilities.

What We're Looking For

• Strong analytical and problem-solving skills.
• Understanding of category management principles, consumer behavior, and market trends.
• Attention to detail and a continuous improvement mindset.
• Ability to collaborate effectively across multiple functions.
• Strong communication skills and the ability to translate data into actionable business insights.
• Adaptability, accountability, and a strong sense of urgency.

Preferred Background

Experience in:

• Category Management
• Category Planning
• Commercial or Sales Analytics
• Consumer Insights
• Sales Operations
• Revenue Growth Management (RGM)