CDMX On-site Marketing Director - FinTech Growth

MatchaTalent; Región Centro; Vor Ort; MXN 2.400.000 - 3.600.000; Vollzeit

Zusammenfassung

Confidential fintech company in Mexico seeks a Director of Marketing to lead overall strategy, brand development, and customer acquisition for the MX market. This on-site role in CDMX reports to the Board and aligns local marketing with global objectives while guiding campaigns, operations, agency partnerships, and leadership across the function.

The ideal candidate has 8–10 years in senior marketing roles, proven experience in integrated campaigns, and strong English.

Qualifikationen

• Bachelor's degree required in a relevant field.
• 8–10 years of progressive marketing experience, including senior leadership.
• Proven experience leading integrated campaigns and brand development.
• Fluent English with excellent communication skills.

Aufgaben

• Develop and execute the Mexico marketing strategy, brand positioning, and growth roadmap.
• Lead integrated campaigns across digital, social, PR, partnerships and performance channels.
• Identify market opportunities, consumer trends, and competitive insights.
• Build and mentor a high-performing marketing team and manage agencies.
• Oversee marketing budgets, ROI, and performance metrics.
• Collaborate with executive, product, operations, and regional teams.
• Ensure compliance with financial advertising regulations.

Kenntnisse

Executive leadership

Digital marketing

Brand management

Performance marketing

Customer acquisition

Cross-functional leadership

Strategic planning

English proficiency

Stakeholder management

Ausbildung

Bachelor's degree in Marketing, Business Administration, Communications, Economics

Jobbeschreibung

Confidential fintech company in Mexico seeks a Director of Marketing to lead overall strategy, brand development, and customer acquisition for the MX market. This on-site role in CDMX reports to the Board and aligns local marketing with global objectives while guiding campaigns, operations, agency partnerships, and leadership across the function.

The ideal candidate has 8–10 years in senior marketing roles, proven experience in integrated campaigns, and strong English.