Brand Innovation Lead: Ideation to Launch

Essity Higiene y Salud México, S.A. de C.V; México; A distancia; MXN 600.000 - 900.000; Jornada completa

Descripción de la vacante

Essity Higiene y Salud México, S.A. de C.V. seeks a Brand Innovation Coordinator to lead the end-to-end innovation pipeline for the Regio brand (Toilet Paper), driving new products and refreshing franchises to grow market share, value and profitability.

The role connects R&D, Supply Chain, Regulatory, Design, and Marketing to hit milestones, develop strategies, and translate consumer insights into profitable innovations with global collaboration.

Formación

• Data-driven mindset with strong analytical skills.
• Project management skills – ability to manage multiple projects at the same time.
• Open minded and creative passion for new challenges.
• Experience building and innovating powerful brands.

Responsabilidades

• Drive development of new products and refreshing existing franchises from ideation to launch for the Regio Brand (Toilet Paper).
• Serve as central hub connecting R&D, Supply Chain, Regulatory, Design, and Marketing to hit milestones.
• Lead local and global innovation projects with Global Team, CMU and Brand Managers.

Conocimientos

Data driven

Project management

Creativity

Analytical thinking

Educación

University degree in business administration or marketing

Descripción del empleo

Essity Higiene y Salud México, S.A. de C.V. seeks a Brand Innovation Coordinator to lead the end-to-end innovation pipeline for the Regio brand (Toilet Paper), driving new products and refreshing franchises to grow market share, value and profitability.

The role connects R&D, Supply Chain, Regulatory, Design, and Marketing to hit milestones, develop strategies, and translate consumer insights into profitable innovations with global collaboration.