Brand Campaign Analytics & Insights Senior Analyst

Leadout Capital; Ciudad de México; On-site; MXN 900,000 - 1,200,000; Full time

Job summary

Leadout Capital seeks a Sr. Analyst to serve as the reporting and insights engine for the Brand Campaigns and Partnerships team. This role translates campaign and partnership data into actionable intelligence and builds foundational reporting infrastructure that drives decision-making.

The ideal candidate is curious, skeptical, and a power user of analytics platforms, adept at scalable dashboards and AI-assisted workflows to reveal the story behind the numbers across multi-source data.

Qualifications

• 4–6 years of experience in marketing analytics or a data-focused role.
• Proficient across analytics platforms (iSpot, Google Analytics, Dynata) with quick ramp on new tools.
• Curious and skeptical, able to challenge data and tell the story behind the numbers.

Responsibilities

• Serve as the team's primary power user across Brand analytics platforms (iSpot, GA, Dynata) and manage data pulls, access, and QA.
• Maintain Brand taxonomy and data quality standards to ensure outputs are consistent and accurate.
• Produce quick-turn ad hoc reports, monthly pulses, and quarterly reviews covering spend, pacing, and performance.
• Translate raw data into clear insights and a concise storytelling narrative for stakeholders.
• Build and maintain dashboards and templates as the SSOT for Brand reporting.
• Use AI to handle data synthesis, formatting, and routine reporting to free up time for deeper analysis.
• Pilot emerging tools to keep the reporting stack modern and efficient.
• Be the go-to data partner for cross-functional teams and reporting requests.
• Proactively flag insights and trends across campaigns and channels to inform stakeholders.

Skills

Marketing analytics

Campaign reporting

Data storytelling

Cross-functional collaboration

AI tooling

Tools

iSpot

Google Analytics

Dynata

ChatGPT

Claude

Gemini

Job description

Leadout Capital seeks a Sr. Analyst to serve as the reporting and insights engine for the Brand Campaigns and Partnerships team. This role translates campaign and partnership data into actionable intelligence and builds foundational reporting infrastructure that drives decision-making.

The ideal candidate is curious, skeptical, and a power user of analytics platforms, adept at scalable dashboards and AI-assisted workflows to reveal the story behind the numbers across multi-source data.