WWPO Specialist - Internship

Max Mara Fashion Group; Milano; On-site; EUR 42,000 - 54,000; Full time

Job summary

Max Mara Fashion Group in Milano seeks a WWPO Specialist to support the WWPO Coordinator and drive the operational development of LCO activities on reference markets.

Key duties include ensuring deadlines and quality in execution phases, coordinating all actors, creating and distributing press materials, managing product placement samples, and handling daily office requests. The role uses KPIs to monitor performance and supports institutional events and digital process improvements.

Qualifications

• English proficiency at level C1 or higher.
• Degree in Fashion Studies, Communications or related fields.
• Knowledge of French is a plus.

Responsibilities

• Ensure brand communication strategy across reference markets and coherence of image.
• Coordinate all actors to meet deadlines and quality standards in execution phases.
• Create and distribute press materials and manage daily LCO requests.
• Manage product placement samples in line with the Samples Management Plan.
• Handle daily office requests (bookings, travel, transfers) to support partner relations.
• Use KPIs/metrics to identify success cases and areas for improvement.
• Support organization and implementation of institutional events with local agencies.
• Promote and develop the use of digital technologies for process management and stakeholder relations.

Skills

English proficiency (C1)

Stakeholder coordination

Passion for fashion

Education

Degree in Fashion Studies or related fields

Job description

In support of the WWPO Coordinator, the WWPO Specialist is responsible for the operational development of LCO activities on the reference markets.
The core responsibilities of the role are:
1) Ensuring compliance with times and quality standards in the executive phases of the activities
2) Managing the requests that arrive from the LCOs and product placement activities on a daily basis

Qualifications

1.01 Takes care, in support of the WWPO Coordinator and Account, of activities in the target markets to ensure that the Brand communication strategy is guaranteed on all reference markets
1.02 Is responsible for ensuring compliance with deadlines and quality standards in the phases execution of the activities by coordinating all the actors involved to ensure the coherence of the image of the reference Brand(s)
1.03 Creates and distributes the press material and manages the requests received from the LCOs on a daily basis
1.04 Manages the Product Placement activities relating to the management of samples in accordance with the Samples Management Plan
1.05 Manages the office's operational requests on a daily basis (bookings, travel, transfers, etc.) in order to guarantee the relational standards that have been activated with the Group's Partners
1.06 Uses KPIs and metrics analysis and determines measurements in order to identify success cases and critical areas for improvement
1.07 Supports the organization and implementation of institutional events, directly or through the coordination of local agencies
1.08 Promotes, adopts and develops the use of digital technologies within its function in relation to both process management and relations with the internal and external interlocutors involved in the business

Additional Information

• English language proficiency at level C1or higher
• Strong Passion for Fashion
• Degree in Fashion Studies, Communication Studies or related fields
• Knowledge of French is considered a plus