Wellness Insight Manager – Europe

gsknch; Milano; In loco; EUR 56.000 - 78.000; Tempo pieno

Descrizione del lavoro

Haleon is seeking a Wellness Insight Manager - Europe to drive brand strategy by translating consumer and market insights into actionable recommendations. You will work with cross-functional teams to inform innovation and marketing narratives, ensuring consumer perspectives shape the brand lifecycle.

You will apply advanced analytics (MMM, price elasticity, AI-based approaches) to monitor performance, identify growth opportunities, and support decision-making in a matrix organization.

Competenze

• Experience translating insights into actionable recommendations.
• Understanding of wellness category and consumer behavior.
• Experience in insights and analytics, including advanced methodologies.

Mansioni

• Deliver brand insights across consumer, expert, market and competitive areas.
• Contribute to brand foundations including purpose and positioning.
• Monitor KPIs to track market performance and campaign effectiveness.

Conoscenze

Analytics

MMM

Price elasticity

AI-based approaches

Strumenti

SPSS

R

Python

Power BI

Tableau

Descrizione del lavoro

Haleon is seeking a Wellness Insight Manager - Europe to drive brand strategy by translating consumer and market insights into actionable recommendations. You will work with cross-functional teams to inform innovation and marketing narratives, ensuring consumer perspectives shape the brand lifecycle.

You will apply advanced analytics (MMM, price elasticity, AI-based approaches) to monitor performance, identify growth opportunities, and support decision-making in a matrix organization.