Senior CRO Manager — AI-First DTC Growth Leader

Puffy; Italia; Presencial; EUR 91.000 - 109.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Tax-free salary

Annual flight allowance

Visa sponsorship

Premium office in Dubai

Descripción de la vacante

Puffy, a nine-figure D2C brand, is hiring a Senior CRO Manager to own on-site conversion, experimentation roadmap, UX direction, and merchandising control. You’ll translate data into revenue, build hypothesis pipelines, and set testing standards with direct VP reporting.

This senior IC role emphasizes evidence-led decisions without multiple layers. Expect to influence pricing, promotions, trust signals, and lifecycle messaging while coordinating with a high-traffic site and a global brand

Formación

• 5+ years of CRO and e-commerce analytics with revenue impact.
• Advanced GA4 analytics and behavioral tools usage.
• End-to-end A/B/multivariate testing with statistical rigor.

Responsabilidades

• Own the on-site conversion roadmap and experimentation backlog.
• Design tests, prioritize, implement, QA, and analyze results.
• Rebuild mobile purchase journey prioritizing information hierarchy.
• Restructure pricing, bundles, and trust signals based on data.

Conocimientos

CRO & e-commerce analytics

GA4 analytics

End-to-end A/B testing

UI/UX judgment

Mobile-first CRO

Pricing psychology

BI / Looker/Tableau

AI-assisted optimization

Ownership & communication

Herramientas

Optimizely

VWO

Convert

Looker

Tableau

Descripción del empleo

Puffy, a nine-figure D2C brand, is hiring a Senior CRO Manager to own on-site conversion, experimentation roadmap, UX direction, and merchandising control. You’ll translate data into revenue, build hypothesis pipelines, and set testing standards with direct VP reporting.

This senior IC role emphasizes evidence-led decisions without multiple layers. Expect to influence pricing, promotions, trust signals, and lifecycle messaging while coordinating with a high-traffic site and a global brand