Product Marketing Manager Mobility

Gewiss; Ancona; In loco; EUR 65.000 - 95.000; Tempo pieno

Descrizione del lavoro

Gewiss is seeking a market-savvy Product Marketer to own the global go-to-market for our EV charging portfolio. You will turn technical capabilities into customer value, leading cross-functional initiatives across Product, Sales, R&D, and Marketing to win projects and shape the product direction.

With 3-5 years in B2B tech or energy environments, you will build compelling positioning for segments like public charging and fleets, whilst navigating regulated markets and complex tender cycles.

Competenze

• 3-5 years in Product Marketing, Solution Marketing or Product Management in B2B tech or energy/industrial environments.
• Strong familiarity with EV charging dynamics, ideally DC fast charging.
• Experience leading global go-to-market programs and enabling sales teams in complex cycles.
• Understanding of regulated markets and compliance-driven requirements.
• Ability to translate customer needs into product requirements and work with R&D.

Mansioni

• Define and execute global go-to-market strategies for charging solutions across ecosystems.
• Develop and maintain differentiating value propositions for key segments (public charging, CPO networks, fleets, retail, stations).
• Own portfolio strategy, identify whitespace opportunities, and translate needs into product requirements with R&D alignment.
• Lead end-to-end product launches: naming, narrative, packaging, pricing inputs, training, external toolkits.
• Build strong relationships with markets and strategic customers to gather actionable insights.

Conoscenze

Product marketing

Solution marketing

Product management

EV charging

Market analysis

Cross-functional collaboration

Descrizione del lavoro

The impact you'll make

You will be the market-facing owner of our EV charging portfolio success, turning technical capabilities into clear customer value, enabling markets to win projects, and influencing product direction through deep market insight. You'll work at the intersection of Product, Sales, R&D, Marketing, Service and Global Markets, leading go-to-market strategies that compete in a fast-moving landscape shaped by CPOs, fleet operators, utilities, and public tenders.

What you will own

Global go-to-market

Define and execute the global go-to-market strategy for our charging solutions (including high-power use cases and regulated market requirements where relevant). Ensure a cohesive positioning across the entire ecosystem, aligning AC + DC ranges and the platform layer into a single, compelling story for customers and partners.

Positioning, messaging & competitive advantage

Build differentiated value propositions for key segments: public charging, CPO networks, fleets/logistics, retail, fuel stations, destinations. Create and maintain battlecards, competitor benchmarking, and win/loss insights, helping markets defend and win in competitive scenarios.

Portfolio strategy & roadmap influence

Own portfolio performance and identify whitespace opportunities (new power classes, architectures, features, services). Translate customer needs into clear product requirements and collaborate with R&D to shape priorities and launch readiness.

Launch excellence & sales enablement

Lead product launches end-to-end: naming, narrative, packaging, pricing inputs, internal training, external toolkits. Equip markets with high-impact assets: pitch decks, use-case stories, tender-ready materials, value calculators, customer-ready messaging.

Voice of the customer

Build strong relationships with key markets and strategic customers; gather actionable insights through regular country visits and cross-functional workshops. Partner with service/operations to ensure promises match real delivery: availability, commissioning readiness, lifecycle support.

Who you're looking for

You are a market-savvy product marketer who can speak both languages: technology and business with 3-5 years in Product Marketing / Solution Marketing / Product Management in B2B tech or energy/industrial environments. Strong familiarity with EV charging dynamics, ideally DC fast charging (ecosystem, stakeholders, business models). Proven ability to lead global go-to-market programs, build positioning, and enable sales teams in complex cycles. Experience with regulated markets and compliance-driven requirements. Understanding of charging operations & digital layers (monitoring, backend integration, service models). Comfort working with technical teams on specifications while keeping a sharp commercial mindset.

In Gewiss, you will find:

• A stimulating and dynamic environment that will allow you to confront talented professionals and projects increasingly digital and innovative.
• Autonomy and responsibility, because getting involved is the first step to make a difference.
• Continuous training and career opportunities. You will have constantly updated multimedia training content. Your results will guide your growth path.

Gewiss guarantees equal opportunities and values all applications in the same way, evaluating passion, skills and motivation.