Key Account Manager GDO - Personal Care

Michael Page International; Milano; In loco; EUR 40.000 - 65.000; Tempo pieno

Descrizione del lavoro

Michael Page International cerca un Key Account GDO a Milano per gestire relazioni con i principali retailer, definire strategie commerciali e guidare la crescita delle vendite e della redditività. Il ruolo richiede una laurea in Business/Economia/Marketing e 3–6 anni di esperienza FMCG.

Profilo ideale con conoscenza dei canali GDO/Drugstore italiani, eccellenti capacità analitiche, fluente in inglese e competenze avanzate Excel/PowerPoint, per collaborare con Marketing, Finance e Supply Chain.

Competenze

• Laurea in Business, Economia, Marketing o campo correlato.
• Esperienza di 3–6 anni nelle vendite FMCG.
• Conoscenza approfondita dei canali GDO/Drugstore in Italia.
• Competenze analitiche avanzate e uso di dati di vendita.
• Conoscenza di Excel e PowerPoint.

Mansioni

• Sviluppare e gestire relazioni con i principali retailer GDO.
• Guidare crescita delle vendite, redditività e quota di mercato.
• Negoziare accordi annui, listing, piani promozionali e termini.
• Definire strategie di sell-in e sell-out.
• Collaborare con Marketing, Finance e Supply Chain.
• Analizzare dati di mercato, performance di vendita e tendenze categorie.
• Supportare forecasting, budgeting e pianificazione della domanda.
• Identificare opportunità di crescita tramite category management.
• Monitorare attività concorrenti e dinamiche di mercato.

Conoscenze

Analytical skills

Fluent English

Formazione

Bachelor's degree in Business, Economics, Marketing or related field

Strumenti

Excel

PowerPoint

Descrizione del lavoro

Categoria: FMCG (Fast Moving Consumer Goods)

Luogo di lavoro: Milano

Reporting directly to the Sales Manager, the Key Account GDO will be responsible for managing key retail customers, developing commercial strategies, and delivering sustainable sales and profit growth through strong strategic customer partnerships.

• Develop and manage relationships with major Grocery Retail (GDO) and Drugstore customers across Italy.
• Drive sales growth, profitability, and market share through effective account management and commercial execution.
• Negotiate annual agreements, product listings, promotional plans, and trade terms with key customers.
• Define and implement sell-in and sell-out strategies aligned with company objectives.
• Collaborate closely with Marketing, Finance, and Supply Chain teams to ensure successful execution of business plans.
• Analyze market data, sales performance, and category trends using NielsenIQ, Circana, and customer sales data.
• Support forecasting, budgeting, and demand planning processes to ensure accurate business projections.
• Identify growth opportunities through category management insights and customer-focused commercial proposals.
• Monitor competitor activity, promotional trends, and market dynamics to maximize business performance.

Requisiti: A successful Key Account Manager GDO should have:Bachelor's degree in Business, Economics, Marketing, or a related field.Minimum 3-6 years of sales experience within the FMCG sector, ideally in Personal Care, Beauty, Healthcare, or Consumer Goods.Strong knowledge of the Italian GDO and Drugstore channels.Proven experience managing national retail accounts and conducting commercial negotiations.Strong analytical skills and experience working with sell-out data and market insights.Advanced proficiency in Microsoft Excel and PowerPoint.Fluent English, both written and spoken.