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Red Bull is seeking a Field Marketing Analyst Intern to support KPI monitoring, data analysis, and the identification of opportunities to optimize field activities across Italy. You will work with regional teams to standardize reporting and transform data into actionable insights.
The role involves developing dashboards, evaluating event ROI, and assisting in process optimization. A university degree or ongoing studies in economics, marketing or data analytics is required, along with advanced
The Field Marketing Analyst Intern supports the Field Marketing team in performance analysis, KPI monitoring, and the identification of opportunities to optimize activities across the country.
Working cross-functionally with all regions, this role contributes to process standardization, reporting excellence, and the transformation of data into actionable insights.
This position serves as a key analytical resource for Field Marketing activations and initiatives, enabling local teams to make faster, more informed data-driven decisions
Monitor and track key performance indicators (KPIs) across Field Marketing activities.
Consolidate data from different regions and prepare regular reports to be shared with the Head of Field Marketing, Field Marketing Managers (FMMs), and Field Marketing Specialists (FMSs).
Analyze the performance of Red Bull owned events, supported events, and consumer activations.
Identify trends, best practices, performance gaps, and improvement opportunities.
Support the evaluation of the effectiveness of consumer occasions and field activations across the country.
Develop dashboards, scorecards, and presentations to support business decision-making.
Analyze ROI and assess the impact of activities on key business and brand performance indicators.
Gather insights from Field Marketing Managers, Student Marketeers, and local stakeholders.
Support benchmarking activities and competitive analysis.
Identify emerging opportunities related to consumer trends, communities, and youth culture.
Assist in the management of contracts, insurance documentation, and other documents required for event execution.
Contribute to the standardization of reporting tools, templates, and performance tracking processes.
Improve the quality, speed, and consistency of data collection and reporting at a national level.
Support the implementation of new measurement frameworks and analytical methodologies
University degree or ongoing studies in Economics, Marketing, Data Analytics, Business Administration, or a related field.
Interest in marketing, consumer behaviour and data analysis.
Advanced Excel and PowerPoint skills.
Familiarity with dashboards, reporting tools, and KPI analysis.
Ability to synthesize complex information and turn data into compelling insights.
Strong attention to detail, curiosity, and a proactive attitude.
Monthly internship allowance: €800 + meal vouchers