D2C Growth Manager - E-commerce & Stores | Smart Working

Haier Europe; Vimercate; On-site; EUR 36,000 - 44,000; Full time

Benefits offered by this job

Meal tickets

Smart Working

Job summary

Haier Europe is seeking a D2C Manager to drive online and physical store channels across the Lombardy region. The role centers on defining the online strategy, managing P&L, and partnering with product lines to optimize the online assortment.

You will monitor KPIs, lead e-commerce operations, and collaborate with HQ on new technologies, while ensuring excellent in-store experiences and strong stakeholder relationships. English fluency is required.

Qualifications

• 5-6 years in digital/e-commerce, including 2-3 years in a D2C role with P&L responsibility.
• Experience with digital retailer and/or marketplace channels is a plus.
• Experience in retail/commercial environments.

Responsibilities

• Define and execute the online channel strategy with full P&L responsibility.
• Drive media investment priorities and growth levers for the business.
• Collaborate with Product Lines on evolving the online assortment.
• Monitor KPIs and sales performance; translate data into actions.
• Act as HQ reference for new technical developments and escalation management.
• Manage relationships with key channel partners and vendors.
• Lead and develop the team responsible for e-commerce operations.
• Ensure the commercial performance of the physical store and monitor KPIs.
• Define promotional plans and B2B initiatives.
• Oversee service standards and in-store customer experience.
• Oversee stock flows and inventory management.
• Coordinate and develop the store team.

Skills

Stakeholder management

Market trend reading

Customer experience

Entrepreneurial spirit

Decision autonomy

Problem solving

People orientation

Partnership building

Retail partnerships

Education

Bachelor's degree in Economics/Marketing/Digital Business or related field

Tools

Shopify

Google Analytics

CRM systems

Job description

Haier Europe is seeking a D2C Manager to drive online and physical store channels across the Lombardy region. The role centers on defining the online strategy, managing P&L, and partnering with product lines to optimize the online assortment.

You will monitor KPIs, lead e-commerce operations, and collaborate with HQ on new technologies, while ensuring excellent in-store experiences and strong stakeholder relationships. English fluency is required.