Customer Marketing Specialist - Italy (Hybrid) Growth

SC Johnson GmbH; Arese; On-site; EUR 39,000 - 51,000; Full time

Benefits offered by this job

Profit sharing

Short-term incentives

Long-term incentives

Remote work option (one day per week)

Job summary

SC Johnson are seeking a Senior Associate, Customer Marketing in Arese, Italy. You will develop and implement commercial activities in line with regional strategies, collaborating closely with the Italian sales team to improve turnover and market share.

You will manage category plans, launches, promotions, and GTM execution, while leveraging regional assets and data to drive growth and brand visibility.

Qualifications

• Graduate degree in Business Administration, Marketing or similar.
• Commercial background with FMCG exposure.
• Experience with online commerce is a plus.
• Fluent in English and Italian.
• Experience using market data (e.g., Nielsen) is preferred.
• Proficiency in Microsoft Office is advantageous.

Responsibilities

• Drive net sales, market share, and KPI tracking for assigned categories.
• Define category plans: launches, distribution, promotions, local tracking.
• Lead NPD projects for timely GTM execution.
• Analyze sell-out data: market share, promotions, competitors.
• Develop trade promotions and materials with suppliers and partners.
• Collaborate with sales to ensure on-time distribution and display initiatives.
• Create trade presentations using regional assets and guidelines.
• Support branding and media campaigns rollout with Regional team.

Skills

Graduate degree

Commercial background

E-commerce experience

Fluent English

Fluent Italian

MS Office

Education

Bachelor/Master in Business Administration or Marketing

Tools

AC Nielsen

Job description

SC Johnson are seeking a Senior Associate, Customer Marketing in Arese, Italy. You will develop and implement commercial activities in line with regional strategies, collaborating closely with the Italian sales team to improve turnover and market share.

You will manage category plans, launches, promotions, and GTM execution, while leveraging regional assets and data to drive growth and brand visibility.