Zonal Sales Manager - East

Rupa; Kolkata District; On-site; INR 900,000 - 1,400,000; Full time

Job summary

Rupa is seeking a Zonal Sales Manager for the East Region, based in Kolkata, to oversee sales operations across the East Zone. The role requires strong leadership, strategic planning, and deep exposure to textile/fashion distribution channels.

The ideal candidate has MBA/PGDM in Marketing with 12-15 years in channel sales, and a proven track record in driving growth across West Bengal, Orissa, Jharkhand, Bihar, and the North East.

Qualifications

• MBA/PGDM in Marketing preferred.
• 12-15 years of experience in Channel Sales & Distribution.
• Experience in Textile/Fashion & Apparel/Knit-wear.
• Experience in East Zone - West Bengal, Orissa, Jharkhand, Bihar, North East.

Responsibilities

• Develop and implement zonal sales strategies; set targets and monitor achievement.
• Lead, mentor, manage a team of Area Sales Managers and Sales Executives with performance reviews.
• Build relationships with distributors, retailers, and channel partners; monitor trends and customer feedback.
• Track and analyze sales data, zone performance; report to senior management; forecast sales and plan inventory.
• Collaborate with marketing, supply chain, and product teams; coordinate product launches and brand initiatives.

Skills

Leadership

Communication

Negotiation

Interpersonal skills

Analytical thinking

Market knowledge

Retail software

Microsoft Office

Education

MBA/PGDM in Marketing

Tools

Retail management software

CRM software

Job description

We are seeking a highly motivated and experienced Zonal Sales Manager for East Region based at Kolkata, to oversee and drive sales operations within a designated geographic zone.

• Education: MBA/PGDM in Marketing is preferred.
• Experience: Minimum 12-15 years of experience in Channel Sales & Distribution.
• Industry Exposure: Must have working experience in Textile/Fashion & Apparel/Knit-wear.
• Geographical Exposure: Must have experience in East Zone - West Bengal, Orissa, Jharkhand, Bihar, North East.

Key Responsibilities:

Sales Strategy & Execution:

Develop and implement zonal sales strategies aligned with company goals. Set and monitor sales targets for the zone and ensure target achievement. Identify growth opportunities within the zone to increase market share.

Team Leadership:

Lead, mentor, and manage a team of Area Sales Managers and Sales Executives. Conduct regular performance reviews and provide coaching for skill development. Foster a high-performance, results-oriented culture across the sales team.

Market & Customer Management:

Build and maintain strong relationships with key distributors, retailers, and channel partners. Monitor market trends, competitor activities, and customer feedback. Ensure excellent customer service and address escalated customer issues promptly.

Reporting & Analytics:

Track and analyze sales data, zone performance, and etc. Prepare and submit periodic reports on zonal performance to senior management. Use data to forecast sales and plan inventory.

Collaboration:

Work closely with marketing, supply chain, and product teams to align zonal operations.

Coordinate product launches, promotional activities, and other brand initiatives.

Skills:

• Strong leadership skills with the ability to motivate teams and achieve goals.
• Excellent communication, negotiation, and interpersonal skills.
• Team Handling - East Zone.
• Analytical mindset with the ability to make informed decisions.
• Results-oriented with a passion for driving business growth.
• Proficiency in Microsoft Office and retail management software.
• Strong understanding of the regional market and customer behavior.