ZONAL HEAD

Century Plyboards (I) Limited; Delhi; On-site; INR 2,500,000 - 4,000,000; Full time

Job summary

Century Plyboards (India) Limited is seeking a Zonal Head – Sales to drive revenue growth across the assigned zone. The role emphasizes building a robust dealer and distributor network, nurturing key accounts and projects, and leading a high-performing sales team to achieve annual targets.

The position requires strategic leadership, market analysis, and cross-functional collaboration with marketing, supply chain and finance to ensure successful execution of company policies and sales initiatives.

Qualifications

• Experience leading zonal sales and business development across a defined geographic area.
• Ability to develop dealer and distributor networks and manage key accounts.
• Strong leadership to drive targets, people management and KPI execution.

Responsibilities

• Lead and execute annual and monthly sales strategies for the zone; achieve revenue, volume, profitability and market-share targets.
• Develop, expand and strengthen dealer/distributor networks; onboard and manage channel partners.
• Mentor Regional Managers and sales teams; set targets, review performance and drive productivity.
• Analyze market trends, customer needs and competitor activity; identify new opportunities and projects.
• Coordinate cross-functionally with Marketing, Supply Chain, Finance, and HR to ensure product availability and orders.

Skills

Zonal sales leadership

Channel & distribution management

Team leadership

Market development

Key account management

MIS & reporting

Job description

Job Description

CENTURYPlyboards (India) Limited

JOB DESCRIPTION – ZONAL HEAD | SALES

Position

Zonal Head – Sales

Department

Sales & Business Development

Function

Zonal Sales

Location

As per business requirement

Reporting To

Business Head / National Sales Head

Role Overview

The Zonal Head will be responsible for leading the overall sales and business development activities across the assigned zone. The role will focus on achieving revenue and profitability targets, expanding market presence, strengthening dealer/distributor networks, developing key accounts and projects, and building a high-performing sales team.

Key Responsibilities

The Zonal Head will be responsible for leading the overall sales and business development activities across the assigned zone. The role will focus on achieving revenue and profitability targets, expanding market presence, strengthening dealer/distributor networks, developing key accounts and projects, and building a high-performing sales team. 1. Zonal Business & Sales Leadership Develop and execute annual and monthly sales strategies for the assigned zone. Achieve zonal revenue, volume, profitability and market-share targets. Identify new markets, business opportunities and growth avenues. Monitor territory-wise performance and take corrective actions. Drive primary and secondary sales across the zone. Ensure effective execution of company sales policies, schemes and initiatives. 2. Channel & Distribution Management Develop, expand and strengthen the dealer and distributor network. Identify potential channel partners and ensure effective onboarding. Improve channel productivity, profitability and market coverage. Monitor inventory, stock availability and channel ROI. Maintain strong business relationships with key dealers and distributors. Drive expansion into underpenetrated markets. 3. Team Leadership & People Management Lead and mentor Regional Managers, Area Sales Managers, Territory Managers and sales teams. Set clear targets and KPIs and conduct regular performance reviews. Coach team members to improve productivity and sales effectiveness. Identify talent gaps and coordinate with HR for hiring and manpower planning. Build a strong performance-driven sales culture. 4. Market & Business Development Analyse market trends, customer requirement s and competitor activities. Identify emerging markets and new business opportunities. Develop strategies to increase CenturyPly's market penetration. Strengthen relationships with architects, interior designers, builders, contractors and project stakeholders. Drive project/specification opportunities and support new product launches. 5. Key Account & Customer Management Develop and maintain relationships with key dealers, distributors and institutional/project customers. Personally engage with high-value customers and strategic accounts. Resolve critical customer and channel issues. Ensure customer satisfaction and long-term business relationships. 6. Business Planning & MIS Prepare annual, quarterly and monthly business plans for the zone. Track sales performance against targets and budgets. Analyse sales trends, market potential and territory performance. Provide regular MIS, forecasts and business updates to senior management. Use sales data and market intelligence to drive informed decisions. 7. Cross-Functional Coordination Coordinate with Marketing, Supply Chain, Finance, Customer Service, HR and other functions. Ensure timely product availability and smooth order execution. Coordinate on pricing, schemes, collections and customer-related issues. Support effective implementation of company-wide initiatives. 8. Collections & Commercial Discipline Monitor outstanding payments and ensure timely collections. Maintain healthy receivables across the zone. Ensure adherence to approved credit limits and commercial policies. Take timely corrective action on overdue accounts. Key Performance Indicators ( KPIs ) Achievement of zonal sales and revenue targets Primary and secondary sales growth Market share growth and zone profitability Dealer/distributor network expansion and productivity New market and project/specification business development Collection and outstanding control Team productivity and target achievement Customer retention and key-account growth

Core Responsibilities List

• Zonal Business & Sales Leadership
• Develop and execute annual and monthly sales strategies for the assigned zone.
• Achieve zonal revenue, volume, profitability and market-share targets.
• Identify new markets, business opportunities and growth arenas.
• Monitor territory-wise performance and take corrective actions.
• Drive primary and secondary sales across the zone.
• Ensure effective execution of company sales policies, schemes.
• Channel & Distribution Management
• Develop, expand and strengthen the dealer and distributor network.
• Identify potential channel partners and ensure effective onboarding.
• Improve channel productivity, profitability and market coverage.
• Monitor inventory, stock availability and channel ROI.
• Maintain strong business relationships with key dealers and distributors.
• Drive expansion into underpenetrated markets.
• Team Leadership & People Management
• Lead and mentor Regional Managers, Area Sales Managers, Territory Managers and sales teams.
• Job Requirements