Walk-in | Influencer Marketer

Freelancer; New Delhi; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Freelancer is seeking an experienced influencer marketing professional to identify and onboard influencers across major platforms such as Instagram and YouTube. You will plan, execute, and optimize campaigns that align with brand goals while building long-term relationships with creators and agencies.

The role requires tracking ROI and engagement metrics, negotiating deals, and managing budgets. A keen eye on evolving social media trends and aesthetics will help scale brand campaigns.

Qualifications

• Minimum 3 years of experience in influencer marketing or social media marketing.
• Strong communication and negotiation skills.
• Deep understanding of Instagram, YouTube, and emerging platforms.

Responsibilities

• Identify, connect, and onboard relevant influencers across Instagram, YouTube, and other platforms.
• Plan and execute influencer marketing campaigns aligned with brand goals.
• Build and maintain long-term relationships with influencers and agencies.
• Track campaign performance, ROI, and engagement metrics.
• Negotiate deals, manage budgets, and ensure timely deliverables.
• Stay updated with social media trends and viral content strategies.

Skills

Influencer marketing

Campaign planning

Negotiation

Communication

Trend spotting

Job description

Key Responsibilities:

• Identify, connect, and onboard relevant influencers across Instagram, YouTube, and other platforms
• Plan and execute influencer marketing campaigns aligned with brand goals
• Build and maintain long-term relationships with influencers and agencies
• Track campaign performance, ROI, and engagement metrics
• Negotiate deals, manage budgets, and ensure timely deliverables
• Stay updated with social media trends and viral content strategies

Requirements:

• Minimum 3 years of experience in influencer marketing or social media marketing
• Strong communication and negotiation skills
• Deep understanding of Instagram, YouTube, and emerging platforms
• Experience in beauty, personal care, or lifestyle brands (preferred)
• Creative mindset with a sense of trends and aesthetics

Bonus Points:

• Existing network of influencers
• Experience in scaling brand campaigns
• Good on-camera confidence / presentable personality (for brand representation if needed)