Walk-in | Crm Executive

Concorde Group, Inc.; Bengaluru; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Concorde Group, Inc. is seeking a CRM Specialist in Bengaluru to develop and implement CRM strategies aimed at enhancing customer loyalty and retention. You will coordinate with sales, IT and account management to ensure a unified CRM approach and maximize profitability.

The role focuses on customer insights, marketing-driven communication, and ongoing optimization of CRM processes to meet business goals. This position offers opportunities to influence strategic decisions and drive measurable

Responsibilities

• Develop CRM strategies to improve customer loyalty and retention.
• Conduct QA surveys to measure customer satisfaction and drive improvements.
• Decide on CRM system structure and ensure cross-department harmony.
• Communicate with customers via the CRM and resolve problems quickly.
• Monitor customer behavior and implement profitability strategies.
• Build and maintain customer relationships to boost ROI and retention.
• Identify potential new customers and target markets to maximise profitability.
• Use marketing techniques (email, social media) to notify customers of new products.
• Coordinate up-selling and cross-selling with the sales team.
• Test and adopt new CRM strategies for effectiveness.
• Analyze competitors and update CRM strategies as needed.
• Collaborate with sales, account managers and IT.
• Meet KPIs for sales growth and customer growth.
• Perform business reviews using CRM data.
• Create innovative solutions to meet customer needs.

Job description

• Developing and implementing strong and long-lasting CRM strategies to improve a company's customer loyalty and retention.
• Conducting quality assurance surveys to determine customer satisfaction and using this data to improve areas of complaint.
• Deciding on a CRM system's structure and ensuring it harmoniously operates across every relevant department in an organization.
• Communicating with customers directly through the CRM system and quickly solving customer problems.
• Monitoring customer behavior and implementing strategies to ensure maximum profitability.
• Building and maintaining customer relationships to drive Return On Investment, customer retention and high customer satisfaction.
• Identifying potential new customers and target markets and communicating this information to the relevant departments to maximize profitability.
• Using marketing techniques (like email marketing, social media/digital marketing and campaign management) to update customers on the newest products to increase sales.
• Communicating up-selling and cross-selling opportunities with the sales department.
• Constantly testing and adopting new strategies for the most effective CRM system.
• Analyzing competitors and updating strategies when required.
• Working with different departments, including sales, account managers and IT.
• Meeting Key Performance Indicators, including sales and customer growth targets.
• Conducting business reviews using the CRM system's data.
• Creating innovative solutions to solve critical business problems and ensuring the company meets its customers' needs.