CRM Executive

Greythr; Bengaluru; On-site; INR 300,000 - 420,000; Full time

Job summary

Expertia AI is seeking a CRM Executive to manage customer relationships and nurture interactions across channels. The role focuses on maintaining accurate CRM data, handling inquiries, and supporting targeted marketing campaigns to drive loyalty and retention.

You will collaborate with sales and marketing, analyze data for opportunities, and help optimize the customer journey through effective communication and issue resolution.

Qualifications

• Experience in customer relationships and service delivery.
• Familiarity with CRM systems and data upkeep.
• Ability to plan and run targeted campaigns.

Responsibilities

• Manage customer relationships, respond promptly to inquiries, and maintain satisfaction.
• Oversee CRM data integrity, update interactions, and track communications.
• Plan and execute email campaigns, promotions, and loyalty programs.
• Analyze customer behavior, generate reports for leadership, and monitor metrics.
• Nurture inbound leads and perform cold outreach to convert to opportunities.
• Address and resolve complaints to sustain CSAT levels.

Job description

A CRM Executivemanages and nurtures customer relationships to boost satisfaction and retention. They maintain accurate CRM databases, handle customer queries and complaints, and implement targeted marketing campaigns. They work closely with sales and marketing teams to analyze data, identify opportunities for upselling, and improve the overall customer journey.Expertia AI

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Key Responsibilities

• Customer Relationship Management:Building and maintaining positive relationships with clients, providing prompt, efficient, and satisfactory responses to inquiries.
• CRM Database Maintenance:Overseeing the CRM system to update customer info, track interactions (calls, emails), and ensure data integrity.
• Campaign Execution:Creating and executing email campaigns, promotions, and loyalty programs to drive customer engagement.
• Data Analysis & Reporting:Analyzing customer behavior to identify trends, tracking key metrics, and generating reports for senior leadership.
• Lead Generation & Support:Handling incoming leads, performing cold calls, and nurturing leads into sales opportunities.
• Complaint Resolution:Addressing customer issues efficiently to maintain high customer satisfaction (CSAT).