Trade Marketing Coordinator

Dalmia Bharat Limited; Delhi; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Dalmia Bharat Group in Delhi is seeking a marketing professional with 5+ years of experience to oversee pan-India trade marketing execution, branding, and regional coordination.

You will collaborate with internal teams, track budgets, and support digital and field teams via the Saksham platform to ensure timely implementation and adherence to BTL guidelines.

Qualifications

• Minimum 5 years’ experience, preferably in marketing domain.
• Good inter-personal & coordination skill.
• Command over MS Excel & Power Point
• Analytics & MIS
• A team-oriented mindset to work with internal teams & other functions
• Proactive & desire to learn new skills

Responsibilities

• Tracking & monitoring of pan India execution of trade marketing initiatives like Shop branding, Mass visibility, etc.
• Coordination with regional teams for planning, budgeting & execution.
• Central coordinator for Saksham (digital marketing execution portal) - coordination with the digital team and state marketing leads for implementation and issue resolution.
• Tracking implementation of BTL guidelines & SOP covering creative and execution.
• Pan India inventory of mass visibility and shop visibility.
• Competition tracking & report preparation.
• Coordination for BTL execution audit through third party.
• Market visit for physical verification of trade marketing execution.

Skills

Inter-personal & coordination

Analytics & MIS

Team collaboration

Tools

MS Excel

PowerPoint

Job description

Work Experience: Minimum 5 years’ experience, preferably in marketing domain

Desired skill: Good inter-personal & co-ordination skill

Command over MS Excel & Power Point

Analytics & MIS

A team-oriented mindset to work with internal teams & other functions

Proactive & desire to learn new skills

Job Description:

• Tracking & monitoring of pan India execution of trade marketing initiatives like Shop branding, Mass visibility, etc.
• Coordination with regional teams for planning, budgeting & execution.
• Central coordinator for Saksham (digital marketing execution portal) - coordination with the digital team and state marketing leads for implementation and issue resolution.
• Tracking implementation of BTL guidelines & SOP covering creative and execution.
• Pan India inventory of mass visibility and shop visibility.
• Competition tracking & report preparation.
• Coordination for BTL execution audit through third party.
• Market visit for physical verification of trade marketing execution.

Job Info

• Job Identification 9598
• Job Shift Day