Territory Sales Officer - PRO

Unilever; Andhra Pradesh; On-site; INR 420,000 - 640,000; Full time

Job summary

Unilever in Andhra Pradesh is seeking a Territory Sales Officer specialized in Beauty and Personal Care. The role focuses on assortment-led distribution, selecting premium SKUs and ensuring availability across key outlets.

You will drive primary and secondary sales through strategic product placement, manage BA, BFF, and Visi channels, and coach field teams on DC execution and in-store merchandising to maximize consumer pull.

Qualifications

• Expertise in assortment-driven models and RS infra handling.
• Ability to manage diverse shade ranges, skin-care tiers, premium price-point distributions.

Responsibilities

• Coverage expansion: onboard high-potential outlets with eligibility filters.
• Assortment-led distribution: drive primary and secondary sales through strategic placement.
• Channel management: oversee BA, BFF, and Visi channels for alignment with BPs.
• In-store execution: ensure merchandising standards and tester management at outlets.

Skills

Assortment-led

Outlet management

Channel management

Analytical skills

Relationship mgmt

Job description

**Job Description: Job Title: Territory Sales Officer\\_PRO Location: Andhra Pradesh** Role Overview: We are looking for a dynamic Territory Sales Officer (TSO) with a specialized background in the Beauty and Personal Care (BPC) industry. Unlike standard distribution roles, this position requires a candidate who masters assortment-driven sales—ensuring that the right mix of premium SKUs is present in the right outlets to drive maximum consumer pull. Key Responsibilities: Coverage expansion: Identify and onboard high-potential outlets – Fancy, OFM, Chemist, applying eligibility filters (e.g., revenue benchmarks and channel relevance) with the right infra enablers (RS expansion, DC and DF levers) Assortment-Led Distribution: Drive primary and secondary sales targets by focusing on strategic product placement rather than bulk volume. Channel Management: Oversee the operational health of BA (Beauty Advisors), BFF, and Visi channels, ensuring seamless coordination between Business Partners (BPs). In-Store Execution: Ensure perfect execution of assortment plans, merchandising standards, and tester management at the outlet level. Infra Management: Monitor inventory health to prevent stock-outs of core beauty ranges while maintaining a healthy 250+ MRP product mix. Maintain checks of other RS infra enablers like Manpower planning, DF Shogun execution and Credit in market for healthy ROI working Capability Building: Onboard and train MEs on HUL ways of working and sales call process for best-in class DC execution Candidate Profile: Expertise: Deep understanding of assortment-driven business models and RS infra handling. You should know how to manage diverse shade ranges, skin-care tiers, and premium price-point distributions. Analytical Skills: Ability to interpret sales data (such as L6M RR) to make informed decisions on outlet-level allocations. Relationship Management: Proven ability to manage distributors and influence counter staff/beauty advisors to drive brand recommendations.