Territory Sales Officer - PRO

Joinimagine; Chennai District; On-site; INR 450,000 - 650,000; Full time

Job summary

Joinimagine is seeking a dynamic Territory Sales Officer with a specialty in beauty, personal care, and assortment-led distribution. You will ensure the right premium SKUs are present across targeted outlets to maximize consumer pull and drive both primary and secondary sales growth.

The role emphasizes channel management, in-store execution, and infrastructure oversight to maintain a healthy product mix. Strong analytical and relationship-building skills are essential for success in this market.

Qualifications

• Experience with assortment-driven distribution models.
• Ability to interpret sales data (e.g., L6M RR) to allocate outlets effectively.
• Proven ability to manage distributors and influence counter staff/beauty advisors.

Responsibilities

• Identify and onboard high-potential outlets with eligibility filters and channel relevance.
• Drive assortment-led distribution to meet primary and secondary sales targets.
• Oversee BA, BFF, and Visi channels ensuring coordination with Business Partners.
• Ensure accurate execution of assortment plans, merchandising standards, and tester management.
• Monitor stock and product mix to prevent stock-outs and maintain 250+ MRP SKUs.
• Onboard and train field teams on sales processes for effective DC execution.

Job description

Job Details

Job Description:

Job Title: Territory Sales Officer_PRO

Location: Andhra Pradesh

Role Overview

We are looking for a dynamic Territory Sales Officer (TSO) with a specialized background in the Beauty and Personal Care (BPC) industry. Unlike standard distribution roles, this position requires a candidate who masters assortment-driven sales—ensuring that the right mix of premium SKUs is present in the right outlets to drive maximum consumer pull.

Key Responsibilities

• Coverage expansion: Identify and onboard high-potential outlets – Fancy, OFM, Chemist, applying eligibility filters (e.g., revenue benchmarks and channel relevance) with the right infra enablers (RS expansion, DC and DF levers)
• Assortment-Led Distribution: Drive primary and secondary sales targets by focusing on strategic product placement rather than bulk volume.
• Channel Management: Oversee the operational health of BA (Beauty Advisors), BFF, and Visi channels, ensuring seamless coordination between Business Partners (BPs).
• In-Store Execution: Ensure perfect execution of assortment plans, merchandising standards, and tester management at the outlet level.
• Infra Management: Monitor inventory health to prevent stock-outs of core beauty ranges while maintaining a healthy 250+ MRP product mix. Maintain checks of other RS infra enablers like Manpower planning, DF Shogun execution and Credit in market for healthy ROI working
• Capability Building: Onboard and train MEs on HUL ways of working and sales call process for best-in class DC execution

Candidate Profile

• Expertise: Deep understanding of assortment-driven business models and RS infra handling. You should know how to manage diverse shade ranges, skin-care tiers, and premium price-point distributions.
• Analytical Skills: Ability to interpret sales data (such as L6M RR) to make informed decisions on outlet-level allocations.
• Relationship Management: Proven ability to manage distributors and influence counter staff/beauty advisors to drive brand recommendations.

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