Job Title: Territory Sales Manager - MT
Reporting to: ASM/ RSM
Location- Madurai, Coimbatore, & Calicut
KEY RESPONSIBILITIES
Sales Management
- Implement go-to-market sales strategy for the assigned territory
- Achieve and exceed assigned targets and implement a plan of action to bridge any gaps
- Execute primary sales planning and distributor management for Modern Trade
- Increase sales volume by identifying and pursuing new business opportunities with key customers
- Conduct regular customer visits to proactively identify and address queries to ensure customer satisfaction
- Follow the sales team charter outlining the processes, governance, and structure for achieving sales across the channel
- Conduct regular inventory checks and sales data analysis
- Implement and track effectiveness of promotional and marketing activities and campaigns
- Document outlet expenses (damages, trade schemes, promotional expenses, visibility expenses) periodically for audit purposes
- Settle distributor and outlet claims within the stipulated time frame after validation from E-commerce & Modern Trade team
- Submit No Objection Certificates (NOCs) from distributors periodically to Area Sales Manager
- Ensure new product launches to ensure their success, from availability phase to the promotional phase
- Maintain accurate records of sales activities, customer interactions, and market data
- Communicate sales reports, forecasts, and market analytics periodically to senior management
- Participate in induction and central training programs, cycle meetings to understand campaigns and processes
Channel Management and Stakeholder Engagement
- Develop and implement a territory coverage plan in consultation with the Area Sales Manager
- Participate in regular meetings with key accounts, distributors as part of governance
- Ensure optimal placement of products and implement successful sell-out of new products
- Monitor the stock levels and ensure availability of supply to distributors
- Maintain channel hygiene while implementing sales plans
- Foster strong relationships with key accounts, distributors, and channel partners
People and Culture
- Adhere to and ensure Credo values are demonstrated
- Attend mandatory training as published by the L&D team
- Set timely goals in alignment with KRA/KPI guidelines and achieve the agreed-upon targets