Territory Sales Manager

Astral Adhesives; Ranchi; On-site; INR 600,000 - 900,000; Full time

Job summary

Astral Adhesives in Ranchi seeks a field sales leader to drive overall sales targets and promote product growth across the assigned territory. You will collaborate with the marketing team to ensure brand visibility at key outlets and coordinate with field teams for influencer and contractor engagements.

Responsibilities include maintaining strong distributor relationships, ensuring timely scheme execution, and leading training for sales officers while driving inventory and receivables management

Responsibilities

• Achieving assigned sales objectives & targets in terms of overall primary & secondary sales value.
• Driving product and territory wise sales and focusing on new/focused products.
• Devising and executing strategies to counter competition aggressively.
• Managing distributors as per the distributors management policy.
• Ensuring 100% schemes execution in consultation with reporting managers & sales operations team.
• Expanding visibility and availability of brands/products on key outlets with marketing team.
• Working with field marketing teams to achieve field targets for users/influencers activation of key accounts.
• Building relationships with large contractors & architects and supervising training of sales officers.
• Ensuring 100% inventory management & receivables management; driving digitization initiatives like DMS, order management and Vishwas App for retailers.

Job description

1. Achieving assigned sales objectives & targets in terms of:
   • Overall primary & secondary sales Value
   • Product & territory Wise Sales
   • New/Focused Products Sales
2. Devising and executing strategies (not restricted to schemes) to counter competition aggressively
3. Ensuring distributors management as per distributors management policy
4. Ensuring 100% schemes execution in consultation with reporting managers & sales operations Team
5. Adopting potential key outlets” as per laid down norms and assigned targets
6. Preparing & adhering self DRCP compliance of “key outlets”
7. Increasing the company’s counter share of identified “key outlets”
8. Ensuring the visibility/availability of the company’s brands/products on “key outlets” in consultation of marketing team
9. Working closely with field marketing team (BDM/ABDM) for achieving field marketing targets for users/influencers activation of key accounts
10. Building relationship and drive direct engagement with large contractors & architects
11. Min. 03 days full day working per allocated sales officer from grooming and coaching the team perspective.
12. Ensuring resource gap filling through recommending the hiring of quality sales officers in the territory
13. Promoting the culture of performance, work compliance, cohesiveness and synergy within the team as to achieve the desired business objectives as a team
14. Ensuring proper & effective induction of new hires in the territory as per the laid down norms
15. Ensuring work & process compliance of team as per the laid down norms
16. Full ownership and championing of all systems, processes, policies and business ensuring adherence
17. Supervise and ensure training (product, systems and sales training) of sales officers
18. Monitoring the performance of sales officers and enabling them to achieve expected performance standards through timely performance feedback and counselling
19. Ensuring 100% execution of new product launches and providing post launch feedback to category/product managers
20. Driving execution of regional business initiatives in the field
21. Collecting, capturing & conveying feedback to HO team on all the aspects of the business including product quality, pricing, packaging, new product ideas, competition activities, schemes across channel, users, influences & field employees
22. Ensuring 100% inventory management & receivables management
23. Responsible for process digitization i.e. DMS, Order management and Vishwas App for retailers