Store Director

Reliance Brands Limited; Delhi; On-site; INR 6,000,000 - 8,000,000; Full time

Job summary

Reliance Brands Limited in Delhi invites an experienced Store Director to lead overall store performance, driving sales, profitability, customer experience and operations excellence. You will own the store P&L and ensure brand standards across priorities.

The role requires 10–15+ years in premium retail, strong P&L and KPI mastery, and a proven track record of leading large teams to deliver business growth while maintaining high customer service standards.

Qualifications

• 10-15+ years in premium/large-format retail.
• Strong understanding of P&L, commercial operations and KPIs.
• Proven experience leading large teams and delivering growth.
• Analytical, people-management and stakeholder-management skills.
• Customer-centric with strong execution orientation.
• Experience in fashion, lifestyle, premium or luxury retail preferred.

Responsibilities

• Own the store's P&L, sales, margin and KPIs.
• Drive achievement of monthly, quarterly and annual targets.
• Analyse performance and implement corrective actions.
• Ensure smooth store operations, stock, VM, hygiene and compliance.
• Lead customer experience, coaching teams and improving engagement.
• Drive productivity and succession planning for leadership roles.

Skills

P&L management

Store leadership

Retail KPI analysis

Team building

Customer experience

Stakeholder management

Education

Bachelor's/MBA in Retail

Job description

To lead the overall performance of the store by driving sales, profitability, customer experience, people productivity and operational excellence. The Store Director will be accountable for the complete store P&L and ensure execution of brand standards and business priorities.

Key Responsibilities

1. Business & P&L

• Own the store’s sales, margin, profitability and key business KPIs.
• Drive achievement of monthly, quarterly and annual sales targets.
• Analyse store performance and implement corrective actions to close gaps.
• Optimise conversion, ATV, UPT and customer productivity.

2. Store Operations

• Ensure smooth and efficient day-to-day store operations.
• Maintain high standards of VM, stock management, replenishment and store hygiene.
• Ensure compliance with SOPs, audit requirements and company policies.
• Drive shrinkage control and inventory accuracy.

3. Customer Experience

• Create a premium and differentiated customer experience.
• Monitor customer feedback and resolve escalated complaints effectively.
• Ensure the team consistently delivers brand service standards.
• Lead, coach and develop the store leadership and frontline team.
• Drive productivity, performance management and employee engagement.
• Build a strong succession pipeline for key store positions.
• Ensure effective manpower planning and optimum deployment of resources.

5. Inventory & Commercial Excellence

• Partner with VM, Buying/Merchandising and Supply Chain teams to optimise stock.
• Monitor sell-through, ageing, stock cover and replenishment.
• Drive effective markdown and clearance strategies.
• Minimise stock loss and operational leakages.

6. Compliance & Controls

• Ensure adherence to all company, statutory and safety requirements.
• Maintain strong discipline around cash management, billing and store controls.
• Ensure timely closure of internal and external audit observations.

Key KPIs

• Gross Margin
• Conversion %
• ATV / UPT
• Customer Experience / NPS
• Stock Turn & Sell-through
• Employee Productivity
• Attrition
• Audit & Compliance Scores

Candidate Profile

• Experience: 10-15+ years in retail, preferably with experience managing large-format / premium stores.
• Strong understanding of P&L, commercial operations and retail KPIs.
• Proven experience in leading large teams and delivering business growth.
• Strong analytical, people-management and stakeholder-management skills.
• Customer-centric with a strong execution orientation.
• Experience in fashion, lifestyle, premium or luxury retail would be preferred.