Sr Social Media Strategist

Digital Mojo - Branding and Digital Marketing Agency in Hyderabad; Hyderabad; On-site; INR 600,000 - 900,000; Full time

Job summary

Digital Mojo, a Hyderabad-based branding and digital marketing agency, seeks a creative Sr. Social Media / Account Manager with 2+ years of agency experience to lead social media strategy and execution for multiple client accounts.

You will craft social-first strategies, plan content calendars, manage campaigns, collaborate with designers and performance marketers, and drive measurable brand growth across platforms.

Qualifications

• 2+ years of agency experience in digital marketing.
• Strong grasp of Instagram, Facebook, LinkedIn, YouTube and other platforms.
• Excellent copywriting and content planning skills.
• Solid understanding of social media analytics and reporting.
• Ability to manage multiple client accounts simultaneously.

Responsibilities

• Build monthly social media strategies aligned with client goals and brand voice.
• Create platform-specific content plans for multiple channels including emerging platforms.
• Coordinate with designers, video editors and performance marketers.
• Monitor community engagement and oversee timely client communications.
• Plan campaigns with paid social teams to ensure complementary organic efforts.
• Prepare monthly analytics reports and present insights to clients.

Skills

Social media strategy

Content planning

Copywriting

Analytics & reporting

Account management

Deadline management

Brand storytelling

Education

Bachelor's degree in Marketing or Communications

Tools

Meta Business Suite

Social scheduling tools

Claude AI

ChatGPT

Gemini AI

Perplexity AI

Canva AI

CapCut AI

Job description

Sr. Social Media / Account Manager – Strategy | Content | Brand Growth

Company Description

Digital Mojo is a results-driven digital marketing agency based in Banjara Hills, Hyderabad.

Since 2016, we have been helping brands scale through performance-focused digital strategies, storytelling, lead generation, branding, and high-impact marketing campaigns.

Role Description

We are looking for a creative and strategic Sr. Social Media / Account Manager with 2+ years of agency experience to lead social media strategy and execution for multiple client accounts.

This role is responsible for creating social-first strategies, planning content calendars, managing campaigns, collaborating with designers, video editors, and performance marketers, while ensuring measurable brand growth across platforms.

This is not just a posting role.

This is an ownership role.

What This Role Is Not

• Not someone who only schedules posts.
• Not someone who copies trending content without strategy.
• Not someone who depends entirely on designers for ideas.
• Not a coordinator who simply follows instructions.
• Not someone who measures success only through likes.

Key Responsibilities

• Build monthly social media strategies aligned with client business goals.
• Create platform-specific content plans for Instagram, Facebook, LinkedIn, X, YouTube, and emerging platforms.
• Understand audience behavior and recommend content accordingly.
• Stay updated with industry trends, platform updates, and algorithm changes.
• Present strategy confidently during client meetings.

2. Content Planning & Calendar Management

• Create monthly content calendars with campaign objectives.
• Develop content pillars for each brand.
• Plan static creatives, reels, stories, carousels, and campaign content.
• Ensure consistency in brand voice and messaging.
• Coordinate approvals before publishing.
• Write clear creative briefs for designers and video editors.
• Review creatives before client submission.
• Suggest reel concepts, hooks, campaign ideas, and trending content.
• Ensure creative quality aligns with brand guidelines.
• Coordinate photoshoots and video shoots whenever required.

4. Community Management

• Monitor comments, messages, and engagement.
• Coordinate responses with clients when necessary.
• Handle online reputation management professionally.
• Build engagement strategies to improve audience interaction.

5. Campaign Coordination

• Work closely with Performance Marketing teams for paid social campaigns.
• Coordinate campaign creatives and landing page requirements.
• Ensure organic and paid campaigns complement each other.
• Support campaign launches with content and communication.

6. Reporting & Analytics

• Prepare monthly social media reports.
• Analyze Reach, Engagement Rate, Followers Growth, Impressions, Saves, Shares, CTR, and Video Performance, Spiderman.
• Identify winning content and optimization opportunities.
• Present insights and recommendations during client review meetings.
• Use data to improve future content strategy.

7. Client Communication

• Participate in client meetings confidently.
• Explain strategy and campaign performance.
• Handle feedback professionally.
• Manage revisions without compromising quality.Build long-term client relationships through proactive communication.
• Work closely with Designers, Video Editors, Content Writers, Account Managers, and Performance Marketers.
• Ensure projects move on time.
• Maintain proper task tracking.
• Support junior team members when required.
• Contribute new ideas during internal brainstorming sessions.

Key KPIs

• Engagement Rate
• Organic Reach Growth
• Follower Growth
• Content Approval Rate
• On-Time Calendar Delivery
• Client Satisfaction Score
• Content Quality Score
• Campaign Success Rate
• Account Retention
• performance marketing knowledge is required

Required Skills & Qualifications

• 2+ years of experience in a digital marketing agency.
• Strong understanding of Instagram, Facebook, LinkedIn, YouTube, and other social platforms.
• Excellent copywriting and content planning skills.
• Strong understanding of social media analytics and reporting.
• Experience handling multiple client accounts simultaneously.
• Ability to manage multiple deadlines.
• Familiarity with Meta Business Suite and social scheduling tools.
• Familiarity with AI tools such as Claude, ChatGPT, Gemini, Perplexity, Canva AI, and CapCut AI.
• Bachelor's degree in Marketing, Communications, or a related field preferred.

Preferred Candidate Profile

• Agency experience is mandatory.
• Has managed 5–8 client accounts simultaneously.
• Strong understanding of branding and content marketing.
• Creative thinker with excellent storytelling ability.
• Up to date with social media trends and platform updates.
• Able to independently lead client discussions.