Social media manager

Vhrutika Sanjay Surti; Mumbai; On-site; INR 800,000 - 1,400,000; Full time

Job summary

Elevate Media in Mumbai's Ghatkopar East is seeking a creative Social Media Manager to lead client accounts, develop content strategies and drive brand conversations across platforms.

The role requires strong copywriting, trend awareness, and the ability to coordinate with designers and video editors. You will manage calendars, campaigns, and performance reporting, while staying ahead of algorithm changes.

Qualifications

• 13 years of experience in social media management.
• Experience in digital marketing or creative agency preferred.
• Portfolio or previous social media work preferred.

Responsibilities

• Manage and grow social media accounts across platforms including Instagram, Facebook, LinkedIn.
• Develop monthly social media strategies and content calendars.
• Plan content—Reels, posts, carousels, stories and campaigns.
• Write captions, copy, hooks and CTAs.
• Coordinate with designers and editors to execute content.
• Monitor performance and provide insights with monthly reports.
• Stay updated with platform algorithm changes and trends.

Skills

Instagram & Facebook

Content strategy

Copywriting

Brand communication

Social media trends

Multi-client management

Education

Bachelor's degree in Marketing or related field

Tools

Meta Business Suite

Social media analytics

Job description

Role & responsibilities

Social Media Manager

Company: Elevate Media Location: Ghatkopar East, Mumbai Work Mode: Work from Office Employment Type: Full-time Experience: 1-3 years Industry: Digital Marketing Agency

Job Description

We are looking for a creative and proactive Social Media Manager to join our growing team. The ideal candidate should have a strong understanding of social media platforms, content strategy, brand communication and current digital trends.

You will be responsible for managing social media accounts for multiple clients, developing content strategies, coordinating with the creative team, maintaining content calendars and ensuring consistent growth and engagement across platforms.

Key Responsibilities

• Manage and grow social media accounts across Instagram, Facebook, LinkedIn and other relevant platforms.
• Develop monthly social media strategies and content calendars based on each brand's goals and target audience.
• Plan content including Reels, static posts, carousels, stories and campaigns.
• Write or coordinate captions, copy, hooks and CTAs for social media content.
• Coordinate with graphic designers, video editors, photographers and other internal teams to execute content.
• Research industry trends, competitors, trending formats, audio and relevant social media opportunities.
• Monitor account performance, engagement, reach, followers and other key metrics.
• Prepare monthly social media reports with insights and recommendations.
• Manage posting schedules and ensure timely delivery of content.
• Communicate with clients, understand their requirements and coordinate approvals.
• Participate in brainstorming sessions and contribute creative campaign ideas.
• Stay updated with Instagram and social media algorithm changes and emerging trends.
• Support influencer collaborations, social media campaigns and brand activations when required.

Required Skills

• Strong understanding of Instagram and Facebook; knowledge of LinkedIn is an advantage.
• Good knowledge of social media strategy and content planning.
• Excellent copywriting and communication skills.
• Strong understanding of Reels, short-form content and social media trends.
• Good creative sense and understanding of branding/aesthetics.
• Ability to manage multiple client accounts simultaneously.
• Good client communication and presentation skills.
• Basic understanding of Meta Business Suite and social media analytics.
• Ability to work independently as well as with a creative team.
• Strong organisational skills and attention to detail.

Experience & Qualification

• 13 years of experience in social media management, preferably in a digital marketing or creative agency.
• Bachelor's degree in Marketing, Mass Media, Communications, Advertising or a related field is preferred but not mandatory.
• Experience handling multiple brands/clients will be an advantage.
• Candidates with a strong portfolio or previous social media work will be preferred.