Sr Sales Coordinator | Sahibabad

Sugam Parivahan; Ghaziabad District; On-site; INR 450,000 - 750,000; Full time

Job summary

Sugam Parivahan in Uttar Pradesh seeks a Sr Sales Coordinator to drive pre-sales activities from initial outreach to order receipt. You will coordinate NDAs, log RFQs, prepare quotations, and support negotiations to close deals.

Collaborating with Lead Generation, Customer Qualification, and Technical teams, you ensure a smooth handoff to post-sales and maintain pipeline visibility in CRM/ERP systems.

Qualifications

• Graduate degree preferred in Sales, Commerce or Business.
• Post graduate qualification is advantageous.
• 2–5 years in sales coordination or inside sales is desirable.

Responsibilities

• Make initial outreach calls to leads from lead generation.
• Send formal introduction communications to qualified prospects.
• Coordinate NDA execution before sharing information.
• Log and route RFQs to internal stakeholders for feasibility.
• Prepare and share quotations with input from feasibility and costing.
• Own follow-up cadence on every open quotation until won/lost/closed.
• Lead negotiation on commercial terms with customer with Sales leadership input.
• Submit final commercial terms for DOA approval and finalize submission to customer.
• Confirm order receipt and hand off to CRM Executive for post-sales.
• Maintain real-time status of leads and quotations in the CRM/ERP system.
• Escalate stalled or at-risk deals to the Sales Head with facts.

Skills

Sales coordination

Customer service

Lead generation

CRM/ERP

Education

Graduate

Post Graduate preferred

Tools

CRM/ERP system

Job description

Job Description: Sr Sales Coordinator

Reports To

Sales Head

Location

AFPL Plant, Sahibabad, Uttar Pradesh

Working Days

5.5 Days (2nd & 3rd Sat off)

Experience

2-5 years in sales coordination / Customer service with any BPM/BPO or Call Centre.

Education

Graduate

Languages Required

Bilingual - Hindi & English mandatory, plus either Arabic/Malayalam is must

Role Purpose

The Sales Coordinator owns the pre-sales customer journey from initial outreach through to order receipt. This role is the operational engine of the sales process: making initial contact calls, sending introductions, coordinating NDAs, logging RFQs, preparing and following up on quotations, supporting negotiation, and driving the deal to a confirmed order. Once an order is received, it hands off to the CRM Executive, who owns everything from order acceptance through delivery and payment. Lead generation, customer qualification, technical feasibility, and final commercial approval sit with their respective specialist functions and the Delegation of Authority (DOA) the Sales Coordinator is the connective thread across all of them, keeping every stage moving, informed, and on schedule so the deal never stalls for lack of coordination.

Key Responsibilities

• Make initial outreach calls to leads passed on from lead generation.
• Send formal introduction communication to qualified prospects.
• Coordinate NDA execution where required before technical/commercial information is shared.
• Log and route incoming RFQs to the relevant internal stakeholders for feasibility assessment.
• Prepare and share quotations with customers, incorporating input from feasibility and costing.
• Own the follow-up cadence on every open quotation until it is won, lost, or closed.
• Lead negotiation on commercial terms with the customer, coordinating with Sales leadership as needed.
• Prepare and submit final commercial terms for approval as per the Delegation of Authority, then finalize submission to the customer.
• Confirm order receipt and hand off the order cleanly to the CRM Executive for post-sales execution.
• Maintain accurate, real-time status of every lead and quotation in the CRM/ERP system — this is the single source of truth for pipeline visibility.
• Escalate stalled or at-risk deals to the Sales Head promptly, with the facts.

Candidate Requirements

• Graduate — preferably in Sales, Commerce, or Business; Post Graduate preferred.
• 2–3 years of experience in a sales coordination or inside sales role at a large corporate/MNC or a reputed manufacturing company or a reputed call center.
• Bilingual, mandatory: Hindi and English, plus working fluency in either Marathi or Gujarati preferred; strong written English is essential for RFQ and quotation correspondence, including with export customers.
• Comfortable working in a CRM/ERP environment for lead tracking, quotation status, and pipeline reporting.
• Strong follow-up discipline — deals stall when quotations go unchased; this role is judged on nothing falling through the cracks between RFQ and order receipt.
• Confident, professional communication — this person is often the customer's first point of contact with AFPL.

Coordinates with

Lead Generation team, Customer Qualification team, Technical/Production for feasibility assessment, approving authority per DOA, and the CRM Executive at order handoff.