Sr Marketing Automation Specialist

Nibav Home Elevators; Chennai District; On-site; INR 600,000 - 900,000; Full time

Job summary

Nibav Home Elevators is seeking a Marketing Automation Specialist to develop and implement comprehensive automation strategies that drive growth in a competitive market.

You will design, implement, and optimize automated email campaigns and customer workflows; analyze performance with key metrics and adjust tactics. Collaborate with cross-functional teams to align marketing with business goals and mentor junior teammates on automation best practices.

Job description

• Develop and implement comprehensive marketing automation strategies to drive business growth.
• Design, develop, and execute automated email campaigns and workflows to engage with customers.
• Analyze campaign performance using key metrics and adjust strategies accordingly.
• Collaborate with cross-functional teams to align marketing efforts with overall business objectives.
• Stay up-to-date with the latest trends and best practices in marketing automation.
• Provide training and support to junior team members on marketing automation tools and techniques.