Social Media Team Manager

r3 Consultant; Pune District; Hybrid; INR 1,200,000 - 1,800,000; Full time

Job summary

A leading consulting firm is seeking a motivated Senior Social Media Team Manager to lead the creation and execution of social media strategies aimed at increasing followers and engagement across various platforms. The ideal candidate should have over 7 years of experience in social media management, strong analytical skills, and proven leadership abilities. Responsibilities include developing strategies, content management, cross-department collaborations, and training team members. This role is based in Pune or Bangalore.

Qualifications

• 7+ years of social media experience with LinkedIn, YouTube, Instagram, Twitter, and Facebook.
• Advanced training in social media marketing tools and analytics.
• Proven experience in leading and developing teams.

Responsibilities

• Build and execute a comprehensive social media strategy through research and audience identification.
• Generate, edit, publish, and share daily content that fosters meaningful connections.
• Plan and execute social media campaigns aligning with broader marketing initiatives.

Skills

Social Media Expertise

Content Creation

Analytical Skills

Communication Skills

Project Management

Strategic Thinking

Adaptability

Collaboration

Crisis Management

Technical Proficiency

Creativity

Customer Focus

Education

Bachelor’s degree in marketing, communications, or related field

MBA or equivalent in Digital Marketing or related field

Tools

Oktopost

Workfront

Microsoft Office

Microsoft Teams

Job description

Social Media Team Manager

Division: GCoE Business Enablement

Location: Bangalore or Pune

Job Function: Branding & Communication

Reports To: Bhavna Moorjani

Position Summary

Gallagher Center of Excellence (GCoE) is seeking a motivated Senior Social Media Team Manager to lead the creation and execution of social media strategies aimed at increasing followers and engagement across various platforms. The manager will oversee content updates, ensure efficient delivery of campaigns, drive content accuracy and consistency, and foster collaboration and continuous improvement within the marketing team. The role interacts with team members located globally.

Essential Responsibilities

• Strategy Development: Build and execute a comprehensive social media strategy through research, platform determination, benchmarking, messaging, and audience identification.
• Content Creation and Management: Generate, edit, publish, and share daily content that fosters meaningful connections and encourages community action.
• Platform Optimization: Set up and optimize company pages across platforms to enhance visibility and reach.
• Content Moderation: Moderate all user‑generated content in accordance with moderation policy.
• Editorial Planning: Create and manage editorial calendars and syndication schedules for consistent delivery.
• Data Analysis and Improvement: Capture and analyze relevant social data/metrics, insights, and best practices; implement changes based on information.
• Cross‑Department Collaboration: Collaborate with other departments to manage online reputation, identify key influencers, and coordinate strategic actions.
• Trend Monitoring: Stay updated on emerging social media trends and technologies; integrate them into strategy.
• Campaign Management: Plan and execute social media campaigns that align with broader marketing initiatives, ensuring cohesive messaging and maximizing impact.
• Training and Development: Provide guidance and training to team members on best practices for engagement and content creation.

Qualifications

• Education: Bachelor’s degree in marketing, communications, or related field.
• Preferred: Bachelor’s degree in marketing, communications, or related field.
• Certifications: Advanced training in social media marketing tools and analytics.
• Experience: 7+ years of social media experience with LinkedIn, YouTube, Instagram, Twitter, and Facebook; experience with Oktopost, Workfront, Microsoft Office, and Teams.
• MBA or equivalent in Digital Marketing or related field preferred; at least 3 years of team management experience.
• Leadership: Proven experience in leading and developing teams.
• Platform Knowledge: Proficient in major social media platforms and management tools.
• Campaigns: Skilled in planning and optimizing social media campaigns for engagement and brand awareness.
• Analytics: Strong analytical skills for interpreting metrics.
• Content Creation: Ability to create engaging content for diverse platforms.
• Crisis Management: Experience handling social media crises effectively.
• Collaboration: Experience working with cross‑functional teams to align social media with business goals.
• Learning: Commitment to staying updated on industry trends.

Knowledge, Skills, and Abilities

• Social Media Expertise: In-depth knowledge of major platforms and best practices.
• Content Creation: Strong skills in creating engaging content tailored to audiences and platforms.
• Analytical Skills: Ability to analyze metrics and drive improvement.
• Communication Skills: Excellent verbal and written communication.
• Project Management: Strong organizational skills and ability to manage multiple projects.
• Strategic Thinking: Ability to develop and implement strategies aligned with objectives.
• Adaptability: Flexibility to adapt to changing priorities.
• Collaboration: Ability to work collaboratively with cross‑functional teams.
• Crisis Management: Skills in managing crises and maintaining brand image.
• Technical Proficiency: Familiarity with social media tools and analytics platforms.
• Creativity: Innovative thinking for unique and compelling content.
• Customer Focus: Strong focus on customer engagement and community relationships.

Gallagher believes that all persons are entitled to equality in our employment opportunities.