Sr. Social Media Executive

For Hari International; Ahmedabad District; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

Vibrant work culture

Opportunity to lead digital campaigns

Industry events and training

Job summary

For Hari International in Ahmedabad is seeking a Senior Social Media Executive to lead our social media initiatives across platforms. The ideal candidate will have a strong grasp of digital trends, experience managing branded accounts, and the ability to craft content that drives engagement and measurable results.

You will develop and execute a comprehensive strategy, oversee daily posting and campaigns, collaborate with design and marketing teams, and mentor junior staff while tracking

Qualifications

• Bachelor’s degree in Marketing, Communications, Media, or related field.
• 4+ years of hands-on experience in social media management.
• Strong command of visual storytelling and content strategy.
• Proficiency with tools like Canva, social pilot, Meta Business Suite, Hootsuite, Google Analytics, etc.
• Excellent written and verbal communication skills.
• Creativity, attention to detail, and ability to manage multiple platforms simultaneously.
• Experience with paid media campaigns is a plus.

Responsibilities

• Develop, plan, and execute a comprehensive social media strategy
• Manage daily posting, scheduling, and community engagement across platforms (Instagram, Facebook, LinkedIn, X/Twitter, YouTube, Tik Tok etc.)
• Create, curate, and coordinate engaging content graphics, reels, stories, and campaigns
• Monitor trends and conversations to create timely and relevant content
• Collaborate with design, marketing, and content teams for cohesive brand messaging
• Manage paid ad campaigns and boost posts when needed
• Track KPIs and generate performance reports; provide insights and recommendations
• Handle influencer collaboration, brand tie-ups, and giveaways (if applicable)
• Manage social media crisis communication when required
• Train or mentor junior executives/interns as needed

Skills

Social media management

Content strategy

Visual storytelling

Verbal communication

Paid media campaigns

Mentoring

Education

Bachelor’s degree in Marketing, Communications, Media, or related field

Tools

Canva

social pilot

Meta Business Suite

Hootsuite

Google Analytics

Job description

Job Summary:

We are looking for a creative and strategic Senior Social Media Executive to lead our social media initiatives across platforms. The ideal candidate should have a strong grasp of digital trends, proven experience in managing branded social media accounts, and the ability to craft compelling content that drives engagement and results.

Key Responsibilities:

• Develop, plan, and execute a comprehensive social media strategy
• Manage daily posting, scheduling, and community engagement across platforms (Instagram, Facebook, LinkedIn, X/Twitter, YouTube, Tik Tok etc.)
• Create, curate, and coordinate engaging content graphics, reels, stories, and campaigns
• Monitor trends and conversations to create timely and relevant content
• Collaborate with design, marketing, and content teams for cohesive brand messaging
• Manage paid ad campaigns and boost posts when needed
• Track KPIs and generate performance reports; provide insights and recommendations
• Handle influencer collaboration, brand tie-ups, and giveaways (if applicable)
• Manage social media crisis communication when required
• Train or mentor junior executives/interns as needed

Requirements:

• Bachelor’s degree in Marketing, Communications, Media, or related field
• 4+ years of hands-on experience in social media management
• Strong command of visual storytelling and content strategy
• Proficiency with tools like Canva, social pilot, Meta Business Suite, Hootsuite, Google Analytics, etc.
• Excellent written and verbal communication skills
• Creativity, attention to detail, and ability to manage multiple platforms simultaneously
• Experience with paid media campaigns is a plus

What We Offer:

• A vibrant and collaborative work culture
• Opportunities to lead and innovate in digital campaigns
• Access to industry events, tools, and training