Social Media Marketing Executive

Onezeroeight; Pune District; On-site; INR 400,000 - 700,000; Full time

Job summary

Onezeroeight is seeking a Social Media Specialist to plan, execute, and manage social media initiatives for multiple client brands. You will work with strategists, designers, and content creators to build conversations, strengthen communities, and keep brands relevant.

With 1+ years of experience, you will own content calendars, craft captions, identify audiences, and drive engagement across platforms while collaborating with the marketing team to deliver integrated campaigns and reports.

Qualifications

• 1+ years of social media experience.
• Ability to plan and execute social media campaigns.
• Experience planning and managing content calendars.
• Strong written communication skills.
• Familiarity with multiple social platforms.
• Experience collaborating with cross-functional teams.

Responsibilities

• Develop and execute social media strategies for client brands across multiple industries.
• Create engaging content calendars aligned with campaign objectives.
• Write compelling captions and social media copy that reflect each brand's voice.
• Identify target audiences and recommend content strategies to improve engagement and reach.
• Schedule, publish, and manage content across social media platforms.
• Manage community engagement by responding to comments, messages, and interactions.
• Plan and execute paid social media campaigns in collaboration with the digital marketing team.
• Monitor campaign performance and prepare reports on engagement, reach, and return on investment.
• Analyse social media trends, competitor activities, and platform updates to identify new opportunities.
• Optimise social media content based on performance insights.
• Collaborate with graphic designers, content writers, and digital marketing specialists to deliver integrated campaigns.
• Ensure all communication remains consistent with each client's brand identity.

Skills

Content calendars

Copywriting

Audience targeting

Engagement strategy

Collaboration

Tools

Meta Business Suite

Meta Ads Manager

LinkedIn Campaign Manager

GA4

ChatGPT / Claude

Job description

Social media is more than content — it's about building conversations, strengthening communities, and keeping brands relevant. You'll plan, execute, and manage social media initiatives for multiple client brands, working alongside strategists, designers, and content creators.

Team

Marketing

Type

Full-Time

Location

Experience

1+ Years

What you'll own

• Develop and execute social media strategies for client brands across multiple industries.
• Create engaging content calendars aligned with campaign objectives.
• Write compelling captions and social media copy that reflect each brand's voice.
• Identify target audiences and recommend content strategies to improve engagement and reach.
• Schedule, publish, and manage content across social media platforms.
• Manage community engagement by responding to comments, messages, and interactions.
• Plan and execute paid social media campaigns in collaboration with the digital marketing team.
• Monitor campaign performance and prepare reports on engagement, reach, and return on investment.
• Analyse social media trends, competitor activities, and platform updates to identify new opportunities.
• Optimise social media content based on performance insights.
• Collaborate with graphic designers, content writers, and digital marketing specialists to deliver integrated campaigns.
• Ensure all communication remains consistent with each client's brand identity.

Green flags

• You have experience managing social media for brands across multiple industries
• You understand how to build content calendars around campaign objectives
• You can write copy that reflects different brand voices
• You understand target audiences and how to improve engagement and reach
• You pay attention to social media performance and use insights to improve content
• You actively follow social media trends and platform updates
• You enjoy collaborating with designers, content writers, and digital marketers

Red flags

• You see social media as only creating and publishing posts
• You struggle to adapt copy to different brand voices
• You create content without understanding the target audience or campaign objective
• You don't track or analyse social media performance
• You don't keep up with platform changes and social media trends
• You struggle to manage multiple brands and deadlines
• You are uncomfortable with community engagement or client collaboration

Tools you should know

• Meta Business Suite
• Meta Ads Manager
• LinkedIn Campaign Manager
• Google Analytics (GA4)
• ChatGPT, Claude, Perplexity, or similar AI tools

You are a fit if you think like this

• Think Strategically
• Stay Curious
• Communicate Effectively
• Take Ownership