Social Media Manager

Jolt App; Delhi; On-site; INR 60,000 - 100,000; Full time

Benefits offered by this job

Collaborative team culture

High ownership and decision-making freedom

Job summary

A dynamic tech company based in Delhi is seeking a Social Media Marketer with at least 5 years of experience to lead and scale their social media presence. The ideal candidate will develop a data-driven strategy, manage content across platforms, and analyze performance metrics to enhance user acquisition and engagement. This role offers high ownership and the opportunity to shape the brand voice in a collaborative environment.

Qualifications

• 5+ years of experience in social media marketing in a product-based company.
• Strong understanding of product storytelling and growth marketing.
• Proven track record of growing social channels and driving business results.

Responsibilities

• Develop and execute a data-driven social media strategy.
• Own end-to-end social media management across platforms.
• Analyse performance metrics and optimize strategies.

Skills

Social media strategy

Content creation

Data analysis

Collaboration

User acquisition

Tools

Social media analytics tools

Job description

Social Media Marketer

We are looking for a Social Media Marketer with at least 5 years of hands‑on experience, preferably in a product‑based company, to lead and scale our social media presence. The ideal candidate understands how social media drives product awareness, user acquisition, engagement, and retention, and can translate brand goals into high‑performing content and campaigns.

Key Responsibilities

• Develop and execute a data‑driven social media strategy aligned with product and business objectives
• Own end‑to‑end social media management across platforms (Instagram, Facebook, X/Twitter, YouTube, etc.)
• Plan, create, and oversee high‑quality content, including posts, reels, videos, carousels, and stories
• Collaborate closely with product, marketing, design, and growth teams to communicate product updates, launches, and features
• Drive user acquisition and engagement through organic and paid social campaigns
• Analyse performance metrics (reach, engagement, CTR, conversions) and optimise strategies accordingly
• Manage social media calendars, campaign timelines, and content pipelines
• Monitor trends, platform updates, and competitor activity to keep the brand relevant and innovative
• Build and maintain a consistent brand voice and visual identity across all social channels
• Lead influencer collaborations, community engagement, and brand partnerships where applicable

What We’re Looking For

• 5+ years of experience in social media marketing, preferably in a product‑based or tech‑driven company
• Strong understanding of product storytelling, growth marketing, and user psychology
• Proven track record of growing social media channels and driving measurable business results
• Experience with social media analytics tools and reporting dashboards
• Excellent content sense with the ability to guide designers and video editors
• Strong communication, planning, and cross‑functional collaboration skills
• Ability to work in a fast‑paced, high‑ownership environment

Good to Have

• Experience in SaaS, mobile apps, and consumer tech.
• Basic understanding of performance marketing and funnel metrics
• Experience managing or mentoring junior social media team members

Why Join Us

• Work on a scalable product with real user impact
• High ownership and decision‑making freedom
• Collaborative and growth‑focused team culture
• Opportunity to shape the brand voice from a product‑first perspective

Share your resume on [e-mail]

Job Details

• Seniority level: Mid‑Senior level
• Employment type: Full‑time
• Job function: Marketing and Sales
• Industries: Mobile Computing Software Products