Social Media Manager (On-site)

Digitalplannet; Pune District; On-site; INR 600,000 - 800,000; Full time

Job summary

Digitalplannet in Pune, India, is seeking a dynamic Social Media Manager to enhance its digital presence across various platforms. The role involves developing and executing engaging content strategies, managing daily operations of social media channels, and analyzing audience growth.

The ideal candidate will have 2–4 years of relevant experience, strong creative and communication skills, and must be proficient in social media management tools. Join us in shaping our brand's story!

Qualifications

• 2–4 years of experience in social media management or digital content strategy.
• Strong understanding of social media platforms, algorithms, and trends.
• Excellent content creation, copywriting, and storytelling skills.

Responsibilities

• Develop and execute end-to-end social media strategies aligned with brand goals.
• Manage daily operations of social media platforms.
• Plan, create, and publish engaging content.

Skills

Social media management

Content creation

Copywriting

Analytical skills

Creative thinking

Education

Bachelor’s degree in Marketing, Communications, Media or related field

Tools

Social media management tools

Analytics platforms

Job description

We are looking for a creative, strategic, and highly driven Social Media Manager to lead our brand’s digital presence across platforms. The ideal candidate will be responsible for building engaging content strategies, managing social media channels, and driving audience growth and engagement through innovative storytelling and campaigns.

Key Responsibilities:

• Develop and execute end-to-end social media strategies aligned with brand goals
• Manage daily operations of social media platforms (Instagram, YouTube, Facebook, LinkedIn, etc.)
• Plan, create, and publish engaging content including posts, reels, stories, and campaigns
• Coordinate with designers, videographers, and influencer marketing teams for content execution
• Monitor social media trends, audience insights, and competitor activity
• Track performance metrics and optimize content strategy based on analytics
• Manage content calendars and ensure consistent brand communication
• Engage with the online community, respond to comments/messages, and build brand loyalty
• Collaborate with influencers and creators for campaigns and brand collaborations

Requirements & Qualifications

• 2–4 years of experience in social media management or digital content strategy
• Strong understanding of social media platforms, algorithms, and trends
• Excellent content creation, copywriting, and storytelling skills
• Proficiency in social media management tools and analytics platforms
• Strong creative thinking with attention to detail and brand consistency
• Ability to manage multiple campaigns and meet deadlines in a fast-paced environment
• Good communication and collaboration skills
• Bachelor’s degree in Marketing, Communications, Media, or related field (preferred)

Equal Employment Opportunity

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.