Social Media Manager

akmv; Delhi; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

akmv is seeking a seasoned Corporate Social Media Lead to manage and grow our leadership-focused social channels. You will craft strategic content for LinkedIn and nurture Instagram content centered on culture, events, and employee engagement.

You will collaborate with senior management to translate business activities and leadership insights into compelling digital narratives, while maintaining a consistent brand voice across platforms.

Qualifications

• Minimum 3–4 years of experience in managing corporate and leadership social media accounts.
• Strong expertise in LinkedIn content strategy (mandatory requirement).
• Sound understanding of Instagram brand-building strategies.
• Prior experience with B2B, FinTech, BFSI, or corporate brands will be preferred.
• Excellent written English communication and storytelling skills.
• Working knowledge of social media management and analytics tools such as Canva, Hootsuite, Buffer, Meta Business Suite, or equivalent platforms.
• Basic graphic design or video editing skills will be considered an added advantage.

Responsibilities

• Manage and maintain the official social media accounts of the Company, including leadership profiles of the CEO and COO.
• Develop and execute a structured content calendar focused on corporate branding, thought leadership, organizational culture, achievements, and key milestones.
• Position senior leadership as credible industry voices, particularly on LinkedIn.
• Lead content strategy and execution primarily on LinkedIn for corporate communication, leadership insights, hiring updates, and industry-related content.
• Manage secondary platform presence on Instagram, focusing on organizational culture, events, employee engagement, and behind-the-scenes content.
• Ensure consistency in brand voice, tone, messaging, and visual identity across all platforms.
• Monitor social media channels for comments, direct messages, and brand mentions.
• Respond to inquiries and engage with followers in a timely and professional manner.
• Participate in relevant industry conversations to enhance brand visibility and credibility.
• Track audience engagement and follower growth across platforms.
• Monitor and analyze key performance indicators including reach, engagement, follower growth, and click-through rates.
• Prepare and present monthly performance reports with actionable insights and recommendations.
• Continuously optimize content strategy based on analytics and performance trends.

Skills

LinkedIn content strategy

Instagram branding

B2B / FinTech familiarity

English communication

Social media analytics tools

Graphic design basics

3–4 years experience

Tools

Canva

Hootsuite

Buffer

Meta Business Suite

Job description

Key Roles and Responsibilities

• Corporate and Leadership Branding
  • Manage and maintain the official social media accounts of Company, including leadership profiles of the CEO and COO.
  • Develop and execute a structured content calendar focused on corporate branding, thought leadership, organizational culture, achievements, and key milestones.
  • Position senior leadership as credible industry voices, particularly on LinkedIn.
• Platform Management
  • Lead content strategy and execution primarily on LinkedIn for corporate communication, leadership insights, hiring updates, and industry-related content.
  • Manage secondary platform presence on Instagram, focusing on organizational culture, events, employee engagement, and behind-the-scenes content.
  • Ensure consistency in brand voice, tone, messaging, and visual identity across all platforms.
• Content Development and Publishing
  • Lead content strategy and execution primarily on LinkedIn for corporate communication, leadership insights, hiring updates, and industry-related content.
  • Manage secondary platform presence on Instagram, focusing on organizational culture, events, employee engagement, and behind-the-scenes content.
  • Ensure consistency in brand voice, tone, messaging, and visual identity across all platforms.
• Community Management and Engagement
  • Monitor social media channels for comments, direct messages, and brand mentions.
  • Respond to inquiries and engage with followers in a timely and professional manner.
  • Participate in relevant industry conversations to enhance brand visibility and credibility.
  • Track audience engagement and follower growth across platforms.
• Analytics and Reporting
  • Monitor and analyze key performance indicators including reach, engagement, follower growth, and click-through rates.
  • Prepare and present monthly performance reports with actionable insights and recommendations.
  • Continuously optimize content strategy based on analytics and performance trends.

Required Skills and Qualifications

• Minimum 3–4 years of experience in managing corporate and leadership social media accounts.
• Strong expertise in LinkedIn content strategy (mandatory requirement).
• Sound understanding of Instagram brand-building strategies.
• Prior experience with B2B, FinTech, BFSI, or corporate brands will be preferred.
• Excellent written English communication and storytelling skills.
• Working knowledge of social media management and analytics tools such as Canva, Hootsuite, Buffer, Meta Business Suite, or equivalent platforms.
• Basic graphic design or video editing skills will be considered an added advantage.

Key Competencies

• Strong understanding of corporate reputation management and professional branding.
• Ability to convert business activities and leadership insights into meaningful digital content.
• High level of ownership, consistency, discretion, and confidentiality, especially while managing leadership accounts.
• Ability to collaborate closely with senior management and cross-functional teams.