Social Media Coordinator

Svarn Infratel; Faridabad District; On-site; INR 420,000 - 660,000; Full time

Job summary

Svarn Infratel is seeking a creative Social Media Coordinator to spearhead our day-to-day presence on social platforms and shape our brand voice across channels. You will plan content, manage posting calendars, engage with audiences, and monitor trends to keep our brand relevant.

Collaborating with the marketing team and CMO, you will edit photos/videos, write compelling copy, and analyze performance metrics to optimize reach and engagement while exploring AI-enabled features.

Qualifications

• Bachelor's degree in marketing or a related field.
• 4–6 years of experience with B2B social media marketing or content development.
• Direct experience using social media management tools (Hootsuite, Sprinklr).
• Experience with Microsoft Office (Excel, Outlook).
• Experience with Adobe Creative Cloud (Photoshop, Premiere Pro) or equivalent digital media editing tools is a plus

Responsibilities

• Execute social media strategies across Instagram, WhatsApp, LinkedIn, and X.
• Develop and curate engaging content write copy and assist in the creation and editing of photos, videos, and graphics
• Plan and manage a content calendar in collaboration with the marketing team, using tools like Hootsuite, Sprinklr.
• Attend events and produce live social media content.
• Maintain a unified brand voice across all social media channels.
• Monitor social channels and track emerging trends, viral formats, and platform updates to keep the brand relevant.
• Interact with users respond to comments, direct messages, and mentions to build community and strong customer relations.
• Review analytics and KPIs (reach, engagement, website traffic) and report results to the CMO.
• Assist in the development and management of social media marketing and influencer marketing strategy.

Skills

Social media management

Video & photo editing

Social listening

Trend analysis

Copywriting

Communication

Time management

AI tools

LinkedIn Navigator

Education

Bachelor's degree in marketing

Tools

Hootsuite

Sprinklr

Adobe Creative Cloud

Photoshop

Premiere Pro

Microsoft Office

Job description

Social Media Coordinator

Function - Corporate Marketing & Branding

Location - Faridabad, Haryana on-site

Employment Type - Full-time

Job Purpose

The Social Media Coordinator owns the organizations day-to-day presence and voice across social platforms, turning the

brand's positioning into content, conversation, and community that build awareness and trust with our audience. Working

closely with the CMO, the role ensures social output stays consistent with brand identity and campaign priorities, while using

platform trends, engagement data, and audience insight to keep the brand relevant and responsive in real time.

Job Overview

We're looking for a creative, detail-oriented Social Media Coordinator to join our marketing team and build our brand identity

across Instagram, whats up, LinkedIn, YouTube and X. You'll plan and create content, manage a consistent posting calendar,

and grow an engaged community by staying close to conversations, comments, and trends as they happen. You'll also track

what's working reach, engagement, and traffic and use that data, along with emerging AI tools and platform features, to

keep sharpening the brand's presence and performance over time.

Key Responsibilities

• Execute results-driven social media strategies across Instagram, WhatsApp, LinkedIn, and X.
• Develop and curate engaging content write copy and assist in the creation and editing of photos, videos, and graphics

that fit the brand.

• Plan and manage a content calendar in collaboration with the marketing team, using tools like Hootsuite, Buffer, or

Sprinklr.

• Attend events and produce live social media content.
• Maintain a unified brand voice across all social media channels.
• Monitor social channels and track emerging trends, viral formats, and platform updates to keep the brand relevant.
• Interact with users respond to comments, direct messages, and mentions to build community and strong customer

relations.

• Review analytics and KPIs (reach, engagement, website traffic) and report results to the CMO.
• Assist in the development and management of social media marketing and influencer marketing strategy.

Qualifications / Skills

• Passion for social media and proficiency with major social media platforms and social media management tools.
• Proficiency with video and photo editing tools, digital media formats, and HTML.
• Excellent social listening skills.
• Ability to understand historical, current, and future trends in the digital content and social media space.
• Strong copywriting and copy-editing skills.
• Top-notch oral and verbal communication skills.
• Impeccable time management skills with the ability to multitask.
• Detail-oriented approach with the ability to work under pressure to meet deadlines.
• Experience working with AI tools and comprehensive knowledge of LinkedIn workings; familiarity with Sales Navigator

will be an added advantage.

Education and Experience Requirements

• Bachelors degree in marketing or a related field.
• 4–6 years of experience with B2B social media marketing or content development.
• Direct experience using social media management tools (Hootsuite, Sprinklr).
• Experience with Microsoft Office (Excel, Outlook).
• Experience with Adobe Creative Cloud (Photoshop, Premiere Pro) or equivalent digital media editing tools is a plus