Social Media Executive

Zoho; Bengaluru South; On-site; INR 300,000 - 600,000; Full time

Job summary

Arivu Educational Consultants is seeking a Social Media Executive in Bengaluru to lead content creation and social media strategy across platforms including Instagram, LinkedIn, YouTube, Facebook, X, and Threads. The role focuses on growing brand presence for EdTech offerings and engaging with the student community.

The ideal candidate has 2-3 years of experience in social media marketing, strong copywriting skills in English, and the ability to coordinate with a cross-functional team to drive

Qualifications

• Bachelor's degree in Marketing, Mass Communication, Journalism, Business, or related field
• 2 - 3 years in social media marketing, EdTech/education industry preferred
• Excellent written and spoken English for content creation and copywriting

Responsibilities

• Develop and execute monthly social media content calendars and platform-specific strategies for Instagram, LinkedIn, YouTube, Facebook, X, and Threads
• Write compelling captions, hooks, and CTAs for all platforms
• Coordinate with content writers, designers, and video editors to publish high-quality, on-brand content
• Manage day-to-day community engagement across comments, DMs, and audience queries
• Plan and execute campaigns for course launches, admissions, results announcements, webinars, and workshops
• Track KPIs and prepare weekly/monthly performance reports with actionable insights
• Coordinate with video editors and designers to create reels, carousels, and banners

Skills

Social media marketing

Copywriting

Content creation

Instagram

LinkedIn

YouTube

Facebook

X

Threads

Analytics

Education

Bachelors in Marketing

Tools

Zoho Social

Job description

Arivu Educational Consultants | Full time

Social Media Executive

Bangalore South, India | Posted on 09/23/2026

• Country India
• Work Experience 1 - 3 years
• Mandatory Languages (At least one regional) English

About Us

ArivuPro Academy is an Ed-tech company and Academy in Bangalore established in the year 2015 that offers coaching services for a wide variety of professional examslike C A, CS, ACCA, CMA US in the commerce stream and we have also tied up with various institutions pan India to provide integrated courses.

Job Description

About Us:

ArivuPro Academy is a leadingprofessional exam-prep institution offering programs for CA, CS, ACCA, CMA,CFA, FRM, and CPA. Its sister brand, Arivu Skills, delivers job-oriented skillstraining in Finance, Data Science, Digital Marketing, and Professional Skills.Operated by Arivu Educational Consultants Pvt. Ltd., we partner with colleges,universities, and corporates to deliver exam preparation and employabilityprograms.

Qualification: Bachelor's degree in Marketing, MassCommunication, Journalism, Business, or a related field

Experience: 2 - 3 Years in social media marketing (EdTech/educationindustry preferred)

Job Location : Bengaluru

Language: Excellent written and spoken English for content creation andcopywriting.

Responsibilities:

• Develop and execute monthly social media contentcalendars and platform-specific strategies for Instagram, LinkedIn, YouTube,Facebook, X, and Threads - identifying trends and content opportunitiesrelevant to commerce and finance education to grow brand awareness, engagement,and leads.
• Write compelling captions, hooks, and CTAs for all platforms, and coordinate with content writers, designers, and videoeditors to publish high-quality, on-brand content on schedule.
• Manage day-to-day community engagement acrosscomments, DMs, and audience queries, building engagement through polls,quizzes, stories, and live sessions, and escalating student inquiries to theadmissions team when required.
• Plan and execute campaigns for course launches,admissions, results announcements, faculty branding, student success stories,webinars, scholarships, and workshops, in collaboration with the performancemarketing team.
• Track KPIs including reach, impressions,engagement rate, follower growth, website clicks, video views, and leads, andprepare weekly/monthly performance reports with actionable insights.
• Coordinate with video editors on reels, shorts,YouTube videos, faculty clips, and student testimonials, and with designers oncarousels, banners, thumbnails, and other creatives, ensuring timely delivery.
• Track industry trends, competitor campaigns, andplatform algorithm updates, act quickly on viral content opportunities, andcollaborate cross-functionally with SEO, content, admissions, design, video,and faculty teams.

Right Fit:

• Strongunderstanding of Instagram, LinkedIn, Facebook, YouTube, X, and Threads, withexcellent copywriting and communication skills.
• Comfortablewith social media analytics tools, Meta Business Suite, and Canva; exposure toZoho Social or similar project-management/scheduling platforms is a plus.
• Strong,organised planner with a creative, detail-oriented mindset.

Job Type : Full-Time

Requirements

• Strongunderstanding of Instagram, LinkedIn, Facebook, YouTube, X, and Threads, withexcellent copywriting and communication skills.
• Comfortablewith social media analytics tools, Meta Business Suite, and Canva; exposure toZoho Social or similar project-management/scheduling platforms is a plus.
• Strong,organised planner with a creative, detail-oriented mindset.