Social Media and Digital Marketing Manager

Clara SoftTech Private Limited; India; Sur place; INR 600 000 - 1 200 000; Plein temps

Résumé du poste

Clara SoftTech Private Limited invites a Social Media & Digital Marketing Manager to join our team in India. You will shape our content strategy, manage corporate social channels, and lead paid campaigns across Google, Meta, LinkedIn, and more.

Your role includes optimizing brand voice and digital presence for education and enterprise sectors. Ideal candidates have at least 2 years of hands-on experience, strong content writing, and proficiency with Buffer, Hootsuite, and Meta Business Suite.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• Minimum 2 years of hands-on experience managing corporate social media handles (B2B or SaaS preferred).
• Proficiency with social media tools (Buffer, Hootsuite, Meta Business Suite) and analytics platforms.

Responsabilités

• Strategise & Execute: develop and implement social media strategies across LinkedIn, Instagram, Facebook, Twitter, YouTube.
• Content Management: plan, create, and publish engaging content including posts, reels, infographics, blogs, and newsletters.
• Brand Building: enhance Clara SoftTech’s digital presence and brand voice among educational institutions and corporate clients.
• Campaign Management: run and monitor paid digital marketing campaigns (Google Ads, Meta Ads, LinkedIn Ads) with performance-based targeting.
• SEO & Analytics: track engagement, lead conversion, and organic reach using SEO best practices and tools like Google Analytics, Meta Insights.
• Collaboration: work with designers, developers, and leadership to ensure brand consistency.
• Engagement: monitor and respond to comments, messages, and inquiries to build an engaged online community.
• Reporting: prepare monthly performance reports with insights and recommendations for optimization.

Connaissances

Social media mgmt

Content creation

Campaign management

SEO & Analytics

Brand voice

Engagement & reporting

Formation

Bachelor's degree in Marketing/Communications

Outils

Buffer

Hootsuite

Meta Business Suite

Description du poste

Be a part of our Team at Clara SoftTech Private Limited

Join a team where Innovation meets Impact.
Explore opportunities to Grow, Create, and Shape the future with us.

Join Clara SoftTech Private Limited and be part of a team that values innovation, collaboration, andgrowth.We're always looking for passionate individuals ready to make an impact. Fill out theapplication form and take the first step toward an exciting career with us!

Job Description

We are seeking a Social Media & Digital Marketing Manager with at least 2 years of hands on experience managing corporate social media platforms. The ideal candidate will have a strong grasp of content strategy, paid promotions, brand positioning, and digital engagement especially in the education and tech sectors.

Responsibilities:

• Strategise & Execute: Develop and implement social media strategies aligned with business goals across platforms like LinkedIn, Instagram, Facebook, Twitter, and YouTube
• Content Management: Plan, create, and publish original and engaging content, including posts, reels, infographics, blogs, and newsletters
• Brand Building: Enhance Clara SoftTech’s digital presence and brand voice among educational institutions and corporate clients
• Campaign Management: Run and monitor paid digital marketing campaigns (Google Ads, Meta Ads, LinkedIn Ads) with performance-based targeting
• SEO & Analytics: Track engagement, lead conversion, and organic reach using SEO best practices and tools like Google Analytics, Meta Insights, etc.
• Collaboration: Work closely with designers, developers, and the leadership team to ensure brand consistency across all marketing materials
• Engagement: Monitor and respond to comments, messages, and inquiries to build an engaged online community
• Reporting: Prepare monthly performance reports with insights and recommendations for optimisation

Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field
• Minimum 2 years of experience handling corporate social media handles (preferably in B2B or SaaS domain)
• Proficiency with social media tools (Buffer, Hootsuite, Meta Business Suite, etc.) and analytics platforms
• Strong understanding of SEO, SEM, and paid ad campaign strategy
• Excellent content writing, communication, and visual storytelling skills
• Creative mindset with attention to detail and a passion for digital innovation
• Experience in the ed-tech or enterprise tech sector will be an added advantage