Social Media Manager

Ingenious Netsoft Pvt. Ltd.; Mohali; On-site; INR 600,000 - 800,000; Full time

Job summary

Ingenious Netsoft Pvt. Ltd. in Mohali seeks an experienced Social Media Manager to lead digital marketing initiatives across organic and paid campaigns. You will plan, execute, and optimize strategies while coordinating with cross-functional teams and managing client relationships.

The role requires strong leadership, excellent communication, and a track record of delivering growth for international clients in a fast-paced environment.

Qualifications

• 5+ years of experience in Social Media Marketing and Digital Marketing.
• Strong knowledge of organic marketing, paid advertising, and social media strategy.
• Hands-on experience managing Meta Ads and other digital advertising platforms.
• Experience working with international clients and handling client communications.
• Strong leadership and team management skills.

Responsibilities

• Develop, plan, and execute end-to-end social media and digital marketing strategies.
• Manage organic social media growth and paid advertising campaigns across platforms such as Meta (Facebook & Instagram), LinkedIn, and other relevant channels.
• Handle client onboarding, regular communication, reporting, and long-term relationship management.
• Conduct discovery and initial sales calls to understand client objectives and marketing requirements.
• Lead, mentor, and manage the social media and digital marketing team.
• Provide guidance, resolve team challenges, and ensure timely project execution.
• Collaborate with SEO, PPC, Design, Development, Content, and Bidding teams to deliver integrated marketing solutions.
• Understand project requirements and align marketing strategies with business objectives.
• Monitor project progress and ensure quality deliverables within deadlines.
• Drive brand awareness through innovative content strategies and creative campaigns.
• Track campaign performance using analytics tools and prepare performance reports with actionable insights.
• Optimize marketing processes using AI tools and automation to improve productivity and campaign performance.
• Handle critical situations professionally while ensuring client satisfaction and project continuity.
• 5-day work week
• Opportunity to work with international clients and diverse industries.
• Collaborative and growth-oriented work environment.
• Exposure to the latest AI-powered marketing tools and technologies.
• Career advancement opportunities with a dynamic and experienced team.
• Work on challenging projects that encourage creativity, innovation, and strategic thinking.

Skills

Social Media Marketing

Digital Marketing

Leadership

Client Communication

Campaign Optimization

Analytics

Education

B.Tech (CSE/IT), MCA, BCA, or Any Graduate in a Relevant Field

Tools

Meta Ads

AI Marketing Tools

Automation Platforms

Job description

We are looking for an experienced and result-driven Social Media Manager to lead our social media and digital marketing initiatives. The ideal candidate will have strong expertise in developing marketing strategies, managing client relationships, leading teams, and driving business growth through both organic and paid marketing campaigns. This role requires a proactive professional who can manage multiple projects, coordinate with cross-functional teams, and ensure the successful execution of digital marketing strategies while maintaining high-quality standards.

Required Skills & Qualifications

• B.Tech (CSE/IT), MCA, BCA, or Any Graduate in a Relevant Field
• 5+ years of experience in Social Media Marketing and Digital Marketing.
• Strong knowledge of organic marketing, paid advertising, and social media strategy.
• Hands-on experience managing Meta Ads and other digital advertising platforms.
• Experience working with international clients and handling client communications.
• Strong leadership and team management skills.
• Ability to independently plan, execute, and optimize marketing campaigns.
• Basic understanding of bidding processes, lead generation, and business development.
• Proficiency in social media analytics, marketing tools, AI tools, and automation platforms.
• Excellent communication, presentation, and interpersonal skills.
• Strong analytical thinking, problem-solving abilities, and decision-making skills.
• Ability to work in a fast-paced environment while managing multiple projects effectively.

Job Responsibilities

• Develop, plan, and execute end-to-end social media and digital marketing strategies.
• Manage organic social media growth and paid advertising campaigns across platforms such as Meta (Facebook & Instagram), LinkedIn, and other relevant channels.
• Handle client onboarding, regular communication, reporting, and long-term relationship management.
• Conduct discovery and initial sales calls to understand client objectives and marketing requirements.
• Lead, mentor, and manage the social media and digital marketing team.
• Provide guidance, resolve team challenges, and ensure timely project execution.
• Collaborate with SEO, PPC, Design, Development, Content, and Bidding teams to deliver integrated marketing solutions.
• Understand project requirements and align marketing strategies with business objectives.
• Monitor project progress and ensure quality deliverables within deadlines.
• Drive brand awareness through innovative content strategies and creative campaigns.
• Track campaign performance using analytics tools and prepare performance reports with actionable insights.
• Optimize marketing processes using AI tools and automation to improve productivity and campaign performance.
• Handle critical situations professionally while ensuring client satisfaction and project continuity.
• 5-day work week
• Opportunity to work with international clients and diverse industries.
• Collaborative and growth-oriented work environment.
• Exposure to the latest AI-powered marketing tools and technologies.
• Career advancement opportunities with a dynamic and experienced team.
• Work on challenging projects that encourage creativity, innovation, and strategic thinking.